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	<title>B2B business &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
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		<title>Tune up your sales pitch with a focus on clarity</title>
		<link>https://insights.top4.com.au/2020/01/30/tune-sales-pitch-focus-clarity/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 30 Jan 2020 01:48:09 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
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		<category><![CDATA[Business Marketing Strategy]]></category>
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		<category><![CDATA[business sales pitch]]></category>
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		<category><![CDATA[sales pitch]]></category>
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					<description><![CDATA[<p><img width="1920" height="896" src="https://insights.top4.com.au/wp-content/uploads/2020/01/saas-sales-pitch.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="saas sales pitch" decoding="async" fetchpriority="high" srcset="https://insights.top4.com.au/wp-content/uploads/2020/01/saas-sales-pitch.jpg 1920w, https://insights.top4.com.au/wp-content/uploads/2020/01/saas-sales-pitch-300x140.jpg 300w, https://insights.top4.com.au/wp-content/uploads/2020/01/saas-sales-pitch-768x358.jpg 768w, https://insights.top4.com.au/wp-content/uploads/2020/01/saas-sales-pitch-1024x478.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></p>Nailing your sales pitch is crucial if you want to set your deals up for success. Above all else, it should be crystal clear what you’re trying to sell and what the value is to your prospect. This clarity from the start is critical because that early impression of your solution shapes everything that follows. According [&#8230;]]]></description>
		
		
		
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		<title>5 Ways to Improve Your B2B Social Media Marketing Strategy in 2020 [Infographic]</title>
		<link>https://insights.top4.com.au/2020/01/21/5-ways-improve-b2b-social-media-marketing-strategy-2020-infographic/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Tue, 21 Jan 2020 02:06:42 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[B2B business]]></category>
		<category><![CDATA[B2B marketing]]></category>
		<category><![CDATA[B2B social media marketing strategy]]></category>
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		<guid isPermaLink="false">http://insights.top4.com.au/?p=11624</guid>

					<description><![CDATA[<p><img width="1920" height="1144" src="https://insights.top4.com.au/wp-content/uploads/2020/01/b2b-social-media-infographic-top4.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="b2b social media infographic top4" decoding="async" srcset="https://insights.top4.com.au/wp-content/uploads/2020/01/b2b-social-media-infographic-top4.jpg 1920w, https://insights.top4.com.au/wp-content/uploads/2020/01/b2b-social-media-infographic-top4-300x179.jpg 300w, https://insights.top4.com.au/wp-content/uploads/2020/01/b2b-social-media-infographic-top4-768x458.jpg 768w, https://insights.top4.com.au/wp-content/uploads/2020/01/b2b-social-media-infographic-top4-1024x610.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></p>Are you looking to improve the social media marketing approach for your B2B business in 2020? While much of the general social media marketing advice applies to B2C brands, and how they can maximize reach and results via social channels, it&#8217;s worth noting that a lot of the same tactics now apply to B2B organizations [&#8230;]]]></description>
		
		
		
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