brand awareness – Top4 – Google News | SMBs Local Businesses, Franchise

Top4 Tips to Boost Brand Awareness with SEO

Michael Doyle — Thu, 03 Feb 2022 06:31:17 +0000

As a business owner, search engines optimisation (SEO) is important to build brand awareness. Personal and business names alike can improve their online presence by standing out and gaining recognition. SEO aims at improving the consumers’ experience. The speed, content, design, responsiveness, and intent of your website all contribute to your online presence and desirability. […]

Southeast Asia’s Digital Decade and What It Means for Brands

Michael Doyle — Mon, 06 Dec 2021 04:25:54 +0000

The latest e-Conomy SEA report by Google, Temasek and Bain & Company was recently published and it shed some light on opportunities for growth in Southeast Asia’s digital economy. For 589 million people in Southeast Asia, a decade of new possibilities has dawned. The region’s digital economy is moving from resilience to resurgence, paving the […]

Key Metrics for Each Stage of Your Influecer Marketing Funnel

Michael Doyle — Thu, 03 Jun 2021 02:37:52 +0000

Any marketing tactic, medium, or strategy you use must align with a greater marketing mindset that includes a mix – a marketing mix – of various components. Marketers today visualize this approach using the funnel. From the marketing funnel, we get shorthand acronyms like TOFU, MOFU, and BOFU – each indicating where a post, ad, […]

The Advantages for Businesses Sponsoring Youth Sports

Michael Doyle — Tue, 18 May 2021 07:42:48 +0000

Large national brands have become ingrained in professional-level sports. With fans’ strong emotional ties to sports, companies know they can score some of the love by sponsoring halftime shows, finish lines, seating sections and more. Sports sponsorship isn’t just a game for the big leagues. Many savvy small businesses invest in sponsoring local community sports […]