Business Marketing Tools – Top4 – Google News | SMBs Local Businesses, Franchise

Mastering Online Reputation Management

Michael Doyle — Wed, 14 Jun 2023 04:00:54 +0000

Online reputation management is like the chatter at your local pub, but it’s happening online and about your business. Your customers are always talking, leaving reviews and comments about your business on the internet. This chatter can either boost your reputation or, if you’re not careful, tarnish it. Think about it this way: 88% of […]

Top4 Marketing Strategies Your E-Commerce Business Needs

Michael Doyle — Tue, 16 Aug 2022 03:30:48 +0000

E-commerce is a fast-growing industry and with more and more people shopping online instead of at physical stores, this trend shows no signs of slowing down. In fact, e-commerce sales are projected to reach $7 trillion in 2025. Despite this rapid growth, many businesses struggle with their e-commerce marketing strategy. If you’re looking to improve […]

Myer announced NDC system to accommodate $1 billion online sales

Michael Doyle — Fri, 15 Jul 2022 09:44:51 +0000

One of the most renowned department store retailers, Myer Holdings, has finally announced its newest automation distribution centre in Melbourne. The newly build automated national distribution centre (NDC) will manage more than $1 billion in online sales as soon as it is inaugurated. Myer Holdings already secured a 40,000 sqm facility located at the industrial […]

Top4 Content Types to Boost Traffic, Leads and Sales

Michael Doyle — Fri, 28 Jan 2022 03:30:37 +0000

Marketers often struggle to develop content that is effective to drive results. Creating attractive content is both an art and a science. It’s more than just sharing relevant information with your readers — you’ve got to catch and keep their interest as well. And on top of that, you must ensure posts are targeting relevant […]

How to Achieve Brand Consistency for Your Franchise

Michael Doyle — Tue, 18 Jan 2022 04:44:36 +0000

To start and build a franchise, business owners must standardise their operations across the system for quality control, which involves optimising procedures, hiring a corporate support team and developing marketing assets. Franchising is a tried-and-true technique for building a successful business. A franchise can be started by filing a Franchise Disclosure Document, which allows a […]

Top4 Digital Marketing Strategies to Dominate Your Industry

Michael Doyle — Mon, 17 Jan 2022 03:52:32 +0000

Digital marketing is becoming a necessary component of any successful business. It is a robust method that can help you achieve your goals, whether you’re attempting to reach new customers or keep your existing customers engaged. However, what exactly is digital marketing and why is it so crucial? This article will discuss the basics of […]

Top4 ECommerce Digital Marketing Strategies for the Year Ahead

Michael Doyle — Fri, 14 Jan 2022 06:14:59 +0000

It’s already 2022! Like 2020 and 2021, eCommerce will continue to develop, as will marketing strategies to market and grow your audience and customer base. Our web experts have studied numerous client accounts and speak with Google and Bing teams over the last month and based on the way we can see where most of […]

How Small Business Slay the Competition Using Social Media Marketing

Michael Doyle — Thu, 13 Jan 2022 10:22:14 +0000

This year, a successful business will have a strong marketing strategy that listens to its customers and spend budgets effectively. Whether there is a pandemic or not, marketing your business on social media platforms can only benefit you if you use the budget properly. Here are some tips for small businesses who are eager to […]

Common Mistakes on Your Google Business Profile That You Need to Fix Now

Michael Doyle — Fri, 31 Dec 2021 05:14:18 +0000

Did you know that more than half of all people who search online use the word “near me” in their searches? Business owners make their business to be found in Google by using Google Business Profile. Google’s not just a search engine anymore. It’s also a way for users to find local businesses and buy […]

How to Optimise Google Business Profile According to the Latest Updates

Michael Doyle — Thu, 30 Dec 2021 09:28:44 +0000

As of November this year, Google has changed the name of Google My Business into Google Business Profile. What’s more, Google also introduced a new way to manage Google Business Profile from Google Search and the Google Maps App. According to Matt Madrigal, VP/GM Merchant Shopping, in the official announcement, he stated that it is […]