https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Thu, 29 Jun 2017 00:42:11 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2017/06/29/7-inspiring-ecommerce-call-action-examples-work/ Thu, 29 Jun 2017 00:26:26 +0000 http://insights.top4.com.au/?p=4335

Your storefront looks great.  You’ve spent a lot of time tweaking it and making sure everything flows properly. But why aren’t any visitors adding products to their cart?  You’ve taken time to advertise your store and it’s getting traffic, but it isn’t converting. Perhaps your visitors are having a hard time navigating your store because there isn’t […]]]> https://insights.top4.com.au/2016/12/07/generating-leads-from-content-placing-calls-to-action/ Wed, 07 Dec 2016 01:22:17 +0000 http://insights.top4.com.au/?p=1952

The job of a content landing page To review, your content landing page has the same two jobs as a typical landing page: Keep the promise made in the ad, email, social post or link. Get the visitor to take action. For a content page, the promise is typically “read this article” or “find out […]]]>