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The Canva Backlink Empire: How SEO, Outreach & Content Led To A $6B Valuation

Michael Doyle — Mon, 06 Jul 2020 02:47:56 +0000

“Empires were not built in a day, nor homes in an hour.” —E. A. Bucchianeri This is a complete breakdown of the Canva marketing strategy that helped the brand grow to a $6 billion valuation, generate 20 million monthly active users, and gain customers across 190 countries—including 85% of all Fortune 500 brands. Like a great […]

Canva Uncovered: How A Young Australian Kitesurfer Built A $3.2 Billion (Profitable!) Startup Phenom

Michael Doyle — Wed, 18 Dec 2019 02:50:25 +0000

On a steamy May morning in 2013, Canva CEO Melanie Perkins found herself adrift on a kiteboard in the channel between billionaire Richard Branson’s private Necker and Moskito islands. Her 30-foot sail floating deflated and useless beside her in the strong eastern Caribbean current, the 26-year-old entrepreneur waited for hours to be rescued. As she […]

How Canva Tripled Its Audience In Less Than A Single Year

Michael Doyle — Fri, 11 May 2018 00:59:46 +0000

Let’s talk design! I’m not talking about all the technical design jargon — I don’t know about you, but I’d be in way over my head — but rather, a web application that has made design easier for everyone, even the non-designers. Let me ask you a serious question: What do you do when you need to […]