https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Mon, 28 Oct 2019 09:43:28 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2019/10/28/churn/ Mon, 28 Oct 2019 07:25:52 +0000 http://insights.top4.com.au/?p=10977

Churn is the enemy of every SaaS business. A customer who leaves before you have recouped your cost of acquisition is the worst possible outcome: worse than not signing up a customer at all. We have collected the advice of some of the world’s most successful and outspoken investors and SaaS C-suite executives for an […]]]>