https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Mon, 02 Jan 2023 03:41:19 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2022/09/29/how-to-create-gmb-video-verification/ Thu, 29 Sep 2022 06:54:27 +0000 https://insights.top4.com.au/?p=20642

In order for your Google Business Profile (GBP) to be visible to the public and to perform all of the fun things it can—posting, responding to reviews, updating your profile, and more—you must first verify it. The method of verification is available when you set up a Google Business Profile (GBP). Google verifies that a […]]]> https://insights.top4.com.au/2021/04/14/social-media-marketing-how-to-take-the-local-approach/ Wed, 14 Apr 2021 03:21:21 +0000 http://insights.top4.com.au/?p=15435

We tend to keep tabs on the huge companies out there who are really killing it on social media. Campaigns like those put forth by the likes of Oreo or Ford stay on our radar because they set the trends. What you may not know is that social media marketing can extend into the local […]]]> https://insights.top4.com.au/2020/07/01/reasons-to-claim-google-my-business/ Wed, 01 Jul 2020 06:06:23 +0000 http://insights.top4.com.au/?p=13128

When you search for something on Google, you might see some business profiles come up on the top of the page. They are Google My Business listings. Now, as a customer, you open that listing and see that their information is incomplete. They may have their business name and an address; unfortunately, the phone number […]]]>