Click Through Rate – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 08 Jun 2021 07:51:05 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg Click Through Rate – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au 32 32 Title Tags for Local SEO: Boost local traffic and click-through rates. https://insights.top4.com.au/2021/04/22/title-tags-for-local-seo-increase-your-local-traffic-and-click-through-rate/ Thu, 22 Apr 2021 06:29:12 +0000 http://insights.top4.com.au/?p=15513 Insight Top 4 - Title Tags for Local SEO Increase Your Local Traffic and Click Through Rate

In local SEO, title tags are one of the most critical on-page rankings signals. But many local businesses are missing out when it comes to adding title tags, let alone optimizing them. In today’s Whitespark Weekly episode, Darren discusses the critical elements you need to include in your title tags to help increase your local […]]]> We Analyzed 5 Million Google Search Results: Here’s What We Learned About Organic Click Through Rate https://insights.top4.com.au/2020/06/30/heres-what-we-learned-about-organic-ctr/ Tue, 30 Jun 2020 02:50:27 +0000 http://insights.top4.com.au/?p=13078 Google Search Organic CTR - Top4

We analyzed 5 million Google search results to better understand organic click through rate. First, we analyzed CTR data across 874,929 pages and 5,079,491 search queries. Then, we looked at how factors like title tag length, sentiment and meta descriptions affect organic CTR. Thanks to data provided from ClickFlow, we were able to get CTR data […]]]>