Content Marketing Planning – Top4 – Google News | SMBs Local Businesses, Franchise

8 Tips on Recording Professional Video with A Smartphone

Michael Doyle — Mon, 30 Mar 2020 03:57:40 +0000

It has never been easier for anyone with a smartphone or a digital camera to record their own video footage and broadcast it to anyone. Simply pull the smartphone from your pocket, click record, and you have footage you can edit and distribute instantly. But, it takes more than that for your footage to look […]

How to Create a Travel Content Strategy That Drives Links, Traffic & Conversions

Michael Doyle — Tue, 26 Nov 2019 09:09:15 +0000

Creating a successful content strategy will take you a long way toward developing a successful website, but it is something that very few travel businesses pay enough attention to. Some businesses are still to be sold on whether investing in content is a good idea, but when you look at websites like The Culture Trip investing in […]

How to Deliver Emails That Will Increase Reach, Impact, and Subscriber Satisfaction

Michael Doyle — Tue, 10 Oct 2017 01:56:43 +0000

Think of a well-executed email strategy as the backbone of a successful content marketing program. It’s an essential structure that supports your various content efforts and is the best technique for building a subscriber base – which is critical for achieving value from your content marketing program. Just how important is the email channel? Consider […]

Perfect Content Marketing: How Content Generates Leads And Sales At Every Step Of The Funnel

Michael Doyle — Mon, 04 Sep 2017 05:31:14 +0000

It’s a big promise: perfect content marketing. But, for the software company Freshbooks (as an example), this web page represents perfect content marketing for a prospect that needs pricing information to make an informed buying decision. Yep, a pricing page is content. The big misconception is that content marketing is blogging. This was something I […]