content-to-keyword map – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 20 Dec 2016 07:41:10 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg content-to-keyword map – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au 32 32 Content-to-Keyword Map: Why and How to Build One https://insights.top4.com.au/2016/08/15/content-to-keyword-map-why-and-how-to-build-one/ Mon, 15 Aug 2016 08:33:45 +0000 http://insights.top4.com.au/?p=333

Do you have content on your site that doesn’t intentionally target any keyword? How can you identify those opportunities and, more importantly, capitalise on them? Why do you need a content-to-keyword map? Creating your own content-to-keyword map will help you discover where to optimise, what content to create, and how to target keywords intelligently when you’re […]]]>