<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>COVID-19 &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
	<atom:link href="https://insights.top4.com.au/tag/covid-19/feed/" rel="self" type="application/rss+xml" />
	<link>https://insights.top4.com.au</link>
	<description>Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media</description>
	<lastBuildDate>Tue, 08 Jun 2021 08:07:37 +0000</lastBuildDate>
	<language>en-AU</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	<generator>https://wordpress.org/?v=6.7.1</generator>

<image>
	<url>https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg</url>
	<title>COVID-19 &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
	<link>https://insights.top4.com.au</link>
	<width>32</width>
	<height>32</height>
</image> 
	<item>
		<title>Perth and South West on Lockdown after Quarantine Hotel Worker Tests Positive</title>
		<link>https://insights.top4.com.au/2021/02/01/wa-perth-lockdown-hotel-worker-tests-positive/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Mon, 01 Feb 2021 07:51:55 +0000</pubDate>
				<category><![CDATA[Health and Beauty]]></category>
		<category><![CDATA[australia]]></category>
		<category><![CDATA[corona virus pandemic]]></category>
		<category><![CDATA[Coronavirus Australia]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[hotel worker]]></category>
		<category><![CDATA[lockdown]]></category>
		<category><![CDATA[lockdown australia]]></category>
		<category><![CDATA[lockdown western australia]]></category>
		<category><![CDATA[perth]]></category>
		<category><![CDATA[school cancelled]]></category>
		<category><![CDATA[South west]]></category>
		<category><![CDATA[travel restriction]]></category>
		<category><![CDATA[travel restrictions australia]]></category>
		<category><![CDATA[wedding cancelled]]></category>
		<category><![CDATA[Western Australia]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=14831</guid>

					<description><![CDATA[<p><img width="900" height="473" src="https://insights.top4.com.au/wp-content/uploads/2021/02/wa-perth-lockdown-health-covid-wear-mask-top4-marketing.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="wa perth lockdown - health - covid wear mask - top4 marketing" decoding="async" fetchpriority="high" /></p>The 10-month coronavirus-free streak in Western Australia ended with a hotel quarantine security guard testing positive for COVID-19 in Perth, sending much of the state into a five-day lockdown. The snap lockdown began at 6:00 pm, affecting the entire metropolitan area of Perth, the region of Peel and the region of the South West. It&#8217;ll [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Even High Street Businesses Will Need to Go Digital After Lockdown</title>
		<link>https://insights.top4.com.au/2020/08/11/high-street-businesses-go-digital/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Tue, 11 Aug 2020 02:18:42 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Coronavirus]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[covid19]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[high street marketing]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[linkedin marketing]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[online tools]]></category>
		<category><![CDATA[post-covid]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[SEO tools]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[website design]]></category>
		<category><![CDATA[website development]]></category>
		<category><![CDATA[why you need a website]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13485</guid>

					<description><![CDATA[<p><img width="1920" height="1490" src="https://insights.top4.com.au/wp-content/uploads/2020/08/High-Street-Businesses-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="High Street Businesses - Top4 Marketing" decoding="async" /></p>Up until a few months ago, there were still many businesses steadfastly holding out from having a website, and even more of them didn’t feel the need for any kinds of digital marketing. Most of these were what we’d class as “local” in that they relied mostly on walk-by custom. Businesses such as cafes, grocery [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>How Coronavirus Is Impacting E-Commerce</title>
		<link>https://insights.top4.com.au/2020/04/01/coronavirus-impacting-e-commerce/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Wed, 01 Apr 2020 08:55:46 +0000</pubDate>
				<category><![CDATA[Top4 News]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Business Marketing Platform]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Coronavirus]]></category>
		<category><![CDATA[coronavirus impact]]></category>
		<category><![CDATA[coronavirus outbreak]]></category>
		<category><![CDATA[coronavirus pandemic]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[google adwords]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=12338</guid>

					<description><![CDATA[<p><img width="1920" height="1202" src="https://insights.top4.com.au/wp-content/uploads/2020/04/Copy-of-Copy-of-Copy-of-Video-Recording-1.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" decoding="async" srcset="https://insights.top4.com.au/wp-content/uploads/2020/04/Copy-of-Copy-of-Copy-of-Video-Recording-1.jpg 1920w, https://insights.top4.com.au/wp-content/uploads/2020/04/Copy-of-Copy-of-Copy-of-Video-Recording-1-300x188.jpg 300w, https://insights.top4.com.au/wp-content/uploads/2020/04/Copy-of-Copy-of-Copy-of-Video-Recording-1-768x481.jpg 768w, https://insights.top4.com.au/wp-content/uploads/2020/04/Copy-of-Copy-of-Copy-of-Video-Recording-1-1024x641.jpg 1024w" sizes="(max-width: 1920px) 100vw, 1920px" /></p>On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact e-commerce as a whole. According to consulting and research firm Technomic, 52% of consumers are avoiding crowds and 32% are leaving their house less often because of coronavirus. And the stock market has become increasingly volatile. Ecommerce, B2B, B2C, and brick-and-mortar [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>A Recession is Probably Around The Corner, and It&#8217;s Not All Thanks to Coronavirus</title>
		<link>https://insights.top4.com.au/2020/03/26/recession-probably-around-corner-not-thanks-coronavirus/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 26 Mar 2020 07:19:22 +0000</pubDate>
				<category><![CDATA[Top4 News]]></category>
		<category><![CDATA[Business Marketing]]></category>
		<category><![CDATA[Business Marketing Platform]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[Corona Virus]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[Local Business Marketing]]></category>
		<category><![CDATA[Recession]]></category>
		<category><![CDATA[Recession Because Corona Virus]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=12274</guid>

					<description><![CDATA[<p><img width="1920" height="1202" src="https://insights.top4.com.au/wp-content/uploads/2020/03/Recession.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://insights.top4.com.au/wp-content/uploads/2020/03/Recession.png 1920w, https://insights.top4.com.au/wp-content/uploads/2020/03/Recession-300x188.png 300w, https://insights.top4.com.au/wp-content/uploads/2020/03/Recession-768x481.png 768w, https://insights.top4.com.au/wp-content/uploads/2020/03/Recession-1024x641.png 1024w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></p>For most of our lives, the economy has just been ticking along doing its thing. After all, Australia&#8217;s had almost 30 years of uninterrupted growth. But now, economists are using that scary word: recession. But what does that actually mean for households, for those of us looking to keep paying our bills and buying our [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Virus Outbreak Cause a Shift from B2B to Digital Marketing</title>
		<link>https://insights.top4.com.au/2020/03/17/virus-outbreak-cause-shift-b2b-digital-marketing/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Tue, 17 Mar 2020 09:33:01 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Top4 News]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[digital agency]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Global News]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[Virus Outbreak]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=12201</guid>

					<description><![CDATA[<p><img width="1920" height="1920" src="https://insights.top4.com.au/wp-content/uploads/2020/03/Digital-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://insights.top4.com.au/wp-content/uploads/2020/03/Digital-Marketing.jpg 1920w, https://insights.top4.com.au/wp-content/uploads/2020/03/Digital-Marketing-150x150.jpg 150w, https://insights.top4.com.au/wp-content/uploads/2020/03/Digital-Marketing-300x300.jpg 300w, https://insights.top4.com.au/wp-content/uploads/2020/03/Digital-Marketing-768x768.jpg 768w, https://insights.top4.com.au/wp-content/uploads/2020/03/Digital-Marketing-1024x1024.jpg 1024w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></p>Due to the Corona Virus Outbreak, many have expressed their disappointment in the cancellation of Mobile World Congress (MWC) 2020. Companies, from small to large have invested a disproportionate amount of their budget to the canceled congress only to end up withdrawing from the Congress due to the virus outbreak. This shift calls for attention, [&#8230;]]]></description>
		
		
		
			</item>
	</channel>
</rss>
