digital marketing 2021 – Top4 – Google News | SMBs Local Businesses, Franchise

Southeast Asia’s Digital Decade and What It Means for Brands

Michael Doyle — Mon, 06 Dec 2021 04:25:54 +0000

The latest e-Conomy SEA report by Google, Temasek and Bain & Company was recently published and it shed some light on opportunities for growth in Southeast Asia’s digital economy. For 589 million people in Southeast Asia, a decade of new possibilities has dawned. The region’s digital economy is moving from resilience to resurgence, paving the […]

Local SEO: Getting Your Business on the First Page of Google

Michael Doyle — Mon, 15 Nov 2021 07:31:29 +0000

Business owners are becoming increasingly aware of the importance of the internet and using search engine optimisation (SEO) to increase revenue for their business. Climbing to the first page of Google’s search engine is something almost every business owner should want since it can exponentially increase revenue. Have you ever been frustrated with your competitors […]

Top4 Local Marketing Tactics to Attract More Customers This 2021 Holiday Season

Michael Doyle — Wed, 10 Nov 2021 10:38:57 +0000

Competition between businesses gets fierce during the holiday season. Add global pandemic to the mix, you’ll have local businesses still pinning their hopes on a decent festive season in order to recuperate the revenues they lost during a couple of rather tumultuous years. This means your marketing game needs to be on point if you […]

Top4 Local SEO KPIs for Meaningful Performance Reporting

Michael Doyle — Fri, 05 Nov 2021 08:18:28 +0000

Your local SEO strategies won’t mean anything if you can’t measure them. Understanding which metrics matter and how to measure them is essential for meaningful performance reporting. Our web experts share the Top4 KPIs for local SEO success here. We’ve all been there: Putting together what we now know to be one of the worst […]

A Big Win for Local Businesses as Consumers Opt to Shop Locally

Michael Doyle — Thu, 04 Nov 2021 06:13:14 +0000

Shopify has released an exclusive industry trend report based on their 2021 Consumer Insights Survey. The Festive Shopping Outlook Report 2021 has been put together against the background of the pandemic, even as the retail sector continues to witness radical changes when it comes to consumer behaviour and buying patterns. The survey was conducted between […]

How to Attract Customers to Your Hospitality Business Post-Lockdown

Michael Doyle — Mon, 25 Oct 2021 05:48:44 +0000

COVID restrictions have hit the hospitality industry pretty hard, to say the very least. Many businesses like yours still face paper-thin margins. Loyal customers often work from home or may live too far away to support your business during this time. Our web experts offer some suggestions to adapt and creatively encourage customers to support […]

Some 2021 Pre-Christmas SEO Wins for Retailers

Michael Doyle — Fri, 22 Oct 2021 05:12:30 +0000

If you think it might still be too early to mention Christmas, think again! Many retailers will be pinning their hopes on a decent festive season in order to recuperate the revenues they lost during a couple of rather tumultuous years. Our web experts are sharing these 10 straightforward, seasonal SEO gifts to help you […]

Top4 Tips to Advance Your Search Strategies

Michael Doyle — Thu, 21 Oct 2021 03:38:55 +0000

Every day, people turn to Google with billions of queries. Google’s search bar is the top touchpoint for consumers looking for relevant information. These people are researching and re-researching for products and services that matter to them. They’re on the lookout for the best deals and turning to Google Search to feel confident and empowered […]

Your Customers Will Be Asking These Questions in the 2021 Holiday Shopping Season

Michael Doyle — Tue, 19 Oct 2021 03:55:10 +0000

As a local business owner, you have weathered so much in the past two years. You have risen every day to countless challenges and kept communities supplied. Now you can even make some dreams come true when people give gifts to one another as expressions of love, hope, and generosity of spirit this coming holiday […]

The Top4 SEO Tips to Prepare for the 2021 Holidays

Michael Doyle — Mon, 18 Oct 2021 05:21:31 +0000

It’s never too early to start planning for the most wonderful time of the year. So, if you have an online business, start thinking about the Christmas holiday shopping season already! Ranking on Google isn’t something you do overnight. That is why it’s never too early to start. Remember, the end of the year is […]