https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 08 Jun 2021 08:02:51 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/05/20/some-effective-digital-ads-you-shouldnt-miss/ Thu, 20 May 2021 09:13:21 +0000 http://insights.top4.com.au/?p=15822

Digital ads open your business to a demographic incomparably larger than what locally can attract. It is cost-effective, and it is measurable. Using it will enable you to interact with potential clients and learn more about their needs, it will extend your reach globally, it will save you money, it will create brand loyalty, and it […]]]> https://insights.top4.com.au/2021/04/01/top4-most-important-local-seo-ranking-factors-in-2021/ Thu, 01 Apr 2021 02:39:34 +0000 http://insights.top4.com.au/?p=15272

Table of Contents High-quality content Testimonials and reviews Mobile-friendliness Authority backlink Local SEO refers to the SEO strategy of a company to attract possible clients who are staying within a specific area, such as a city or a town. This SEO strategy is usually practised by companies who want to reach an audience within their […]]]> https://insights.top4.com.au/2021/02/10/small-business-digital-marketing-trends-you-need-to-know-in-2021/ Wed, 10 Feb 2021 03:25:10 +0000 http://insights.top4.com.au/?p=14932

Premium quality video, voice search, chatbots and offering customers a personal touch are all digital marketing trends you’ll be seeing in 2021. Digital marketing is a very fluid field, and it’s our job to stay on top of the ever-changing tide. So, here are four digital marketing trends for small business you should know in […]]]>