https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 30 Nov 2021 09:55:57 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/09/16/why-local-marketing-matters-in-the-digital-age/ Thu, 16 Sep 2021 08:23:46 +0000 http://insights.top4.com.au/?p=16848

If you own a local business and don’t have that much budget, local marketing creates better conversions and more reliable monthly earnings. Problem is, many of these businesses are giving up local marketing efforts in favour of a national approach. This is because of the common misconception that a national approach is a superior option. […]]]>