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Email Marketing Tips to Boost Sales for Your eCommerce Business

Michael Doyle — Fri, 07 Jan 2022 09:46:30 +0000

Have you ever gone into a store looking for something and left empty-handed because you were overwhelmed by the options? Or that time when you’re seeking something specific and leaving with bags full of random items you don’t need or even desire, leaving you with a sinking sensation that makes you reluctant to shop there […]

How Lead Magnet Can Help Your Small Business

Michael Doyle — Thu, 20 May 2021 02:00:25 +0000

What is a lead magnet? Does it have an impact on your small business? how a correctly found email address affects lead generation? What is a Lead Magnet? The success of any business depends on the number of clients. In the field of sales such as online shopping, the marketing sector regularly develops effective methods […]

Build the Best Marketing Strategies For Your Business to Thrive in 2021

Michael Doyle — Thu, 04 Feb 2021 04:47:25 +0000

For many small businesses, 2020 was a year of stagnancy, business upsets, and loss, if not failure and bankruptcy. But, that horrible year of the unprecedented challenge is behind us and 2021 looms large in our future if we have the best marketing strategies in place to capitalize on the opportunity presented as the world […]

Valentine’s Day Marketing Ideas That Will Grab Customers’ Attention

Michael Doyle — Mon, 25 Jan 2021 02:30:36 +0000

Love is a multi-billion dollar industry. With last year’s total consumer spending sitting at an impressive $18.2 billion, Valentine’s Day has become an essential holiday for businesses both big and small. It’s time to turn those haphazard, half-hearted marketing tactics into robust Valentine’s Day campaigns. With the average consumer spending approximately $136.57 on gifts and […]

10 Email Subject Lines That Produce Clicks Guaranteed

Michael Doyle — Wed, 20 Sep 2017 01:03:06 +0000

If you’re operating a website or business, I’m sure you’re using email marketing tactics to communicate with your customers. Are you having success? Here’s the problem. You can have the best email campaign in the world, but it’s useless if your customer never opens your messages. Getting the consumer to click your email is half […]

The New Rules Of Email Marketing

Michael Doyle — Mon, 18 Sep 2017 01:30:01 +0000

Email marketing is more powerful than it’s ever been. The past decade was the most exciting decade for marketers…and it’s getting better. An explosion of new digital technologies pushed us to evolve. But those same technologies can leave a marketers’ head spinning. What’s the right marketing mix? How much should you invest in new channels? […]

Email Marketing Tools To Help Build, Send, Automate And Optimise Your Campaigns

Michael Doyle — Wed, 09 Aug 2017 00:44:15 +0000

Email isn’t the easiest channel to master, but luckily there is a wide range of email marketing tools to help nail every step of a campaign. This article covers everything from building an email template to post-campaign optimization. So what can these email marketing tools help with? Building email templates There are several levels of complexity […]