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Email Marketing Tips to Boost Sales for Your eCommerce Business

Michael Doyle — Fri, 07 Jan 2022 09:46:30 +0000

Have you ever gone into a store looking for something and left empty-handed because you were overwhelmed by the options? Or that time when you’re seeking something specific and leaving with bags full of random items you don’t need or even desire, leaving you with a sinking sensation that makes you reluctant to shop there […]

How to Find and Hire the Right SEO Agency

Michael Doyle — Thu, 16 Dec 2021 09:59:04 +0000

Effective search engine optimisation is a necessity for any business to succeed in today’s digital world. Your business will fall left behind the competition, or worse, become obsolete, if you do not implement SEO strategies. These days, business owners do not have to manage their marketing SEO or hire full-time SEO managers. Instead, they can […]

The ultimate lead generation setup guide

Michael Doyle — Wed, 14 Oct 2020 03:04:12 +0000

Generating a successful lead generation strategy can seem like a difficult endeavour. The entire plan consists of up to 15 steps, depending largely on the specifics of your business. Because we understand how laborious the effort can be, we have decided to split the lead generation tips and tricks article into three main chunks, making […]

The Top4 Ways to Do Smart & Responsible Marketing During COVID-19

Michael Doyle — Fri, 25 Sep 2020 03:37:45 +0000

In everything that we do as brands, context matters. Beyond the basic actions taken to protect employees and businesses during a crisis, brands can either help or hinder our collective experience. So when a cultural moment shifts as dramatically as it has in the face of COVID-19, it’s important that brands address the issue with […]

What the Facebook email marketing tools mean for your business

Michael Doyle — Wed, 16 Sep 2020 02:24:31 +0000

The email marketing sector offers an embarrassment of riches when it comes to platforms, choices, and options. Factoring your needs and expectations, you can always find at least three providers that will address them. Nonetheless, as crowded as the offering may seem, there are constantly new players on the scene, while titans such as MailChimp, […]

How to Succeed at Small Business Local Marketing in a Global World

Michael Doyle — Mon, 07 Sep 2020 03:27:42 +0000

The Internet has changed everything. We shop differently. We socialize differently. We work differently. Much of the change has had positive effects. But it’s also forced many small businesses utilizing local marketing tactics to compete against giant companies online. It’s made it so much easier for businesses around the globe to offer services at rates […]

Digital Marketing Strategy for Small Business During Pandemic

Michael Doyle — Thu, 03 Sep 2020 02:39:26 +0000

As a digital marketing company serving the small businesses in Australia, New Zealand, the United Kingdom, and Indonesia, we are obligated to share our expertise in the digital marketing strategy for small businesses and help our fellow small business owners who are greatly affected by this COVID-19 pandemic. The Pandemic disrupted everything Did it […]

Content Marketing: The Top4 Places to Post Your Content

Michael Doyle — Tue, 18 Aug 2020 07:46:07 +0000

Content marketing – writing and publishing blog posts or articles on your own website – is critical to generate qualified traffic. However, while you can always post your content anytime, anywhere, that doesn’t guarantee traffic. After all, content is everywhere today. It’s insanely competitive. Currently, there are almost 4.5 billion active internet users. Additionally, over […]

The Reputation Management Revolution: A Global Benchmark Report

Michael Doyle — Wed, 12 Aug 2020 02:13:42 +0000

[hello src=http://insights.top4.com.au/wp-content/uploads/2020/08/MKT_627_ReputationManagmentReport_V6.5-compressed.pdf] Looking to build customer loyalty through social media? Don’t forget to add your business to Top4.com.au List your business, create your own digital store to sell goods and services, and share posts on social media. Promote your business on Google instantly! Should you need help with local digital marketing then view our new Google […]

What are Google Discovery Ads? Read the new guide now

Michael Doyle — Tue, 09 Jun 2020 02:22:42 +0000

Last year we introduced Discovery ads as a new way to help people discover and engage with your brand as they scroll through their favourite content. In April, we made Discovery ads generally available for all advertisers globally. For the first time, you can reach up to 2.9 billion people as they explore their interests […]