https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Fri, 07 May 2021 01:19:29 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/03/25/facebook-users-ditch-platform-find-social-media-giant-boring-national-survey-shows/ Thu, 25 Mar 2021 07:46:19 +0000 http://insights.top4.com.au/?p=15220

It might be a technology giant used by 2.7 billion people, but Australians are losing their interest in Facebook because they think it is boring, according to new research. Data from the Australian Survey of Social Attitudes (AUSSA) showed people aged between 41–56 find it easiest to ditch social media, followed by the much younger […]]]> https://insights.top4.com.au/2018/01/07/charities-nonprofits-succeed-social/ Sun, 07 Jan 2018 22:52:47 +0000 http://insights.top4.com.au/?p=6001

Charities and nonprofits compete for our attention on social with companies that have many times their purchasing power. We take a look at who is doing it well, and how.  It’s not just brands and publishers that are competing for our ever diminishing attentions pans on social media. Charities and nonprofits are also vying for the […]]]> https://insights.top4.com.au/2016/11/30/top-6-content-trends-of-christmas-2016/ Wed, 30 Nov 2016 02:41:51 +0000 http://insights.top4.com.au/?p=1392

The holidays are fast upon us. We analyze top engagement trends to find out how you can get your content on social media’s “nice list”. It’s nearly December, which means, it’s time to pour an extra helping of eggnog and get your holiday content out there. But how can you set apart your content from all the others […]]]>