GMB – Top4 – Google News | SMBs Local Businesses, Franchise

Beware of the Latest Google Business Profile Scam

Michael Doyle — Wed, 02 Mar 2022 07:09:52 +0000

As reported by Better Business Bureau, scammers are now targeting Google Business Profiles. For all local business owners out there, this new scam can seriously affect your business reputation. Read on to learn more about how the scam puts all the good reviews you worked so hard on the line. How the scam works […]

Top4 Digital Marketing Topics Impacting Local Businesses

Michael Doyle — Fri, 11 Feb 2022 11:04:32 +0000

The digital marketing space has experienced a host of changes that have affected local businesses. Digital media has an unparalleled ability to reach targeted audiences. This is why digital marketing has changed the way local businesses operate in the competitive market. Even traditional channels are changing to fit into digital media, emphasising its importance in […]

Copywriting Formulas That Will Drive Clicks and Engagement on Social Media

Michael Doyle — Mon, 27 Sep 2021 04:48:31 +0000

You’ve heard it said that storytelling is an essential element to drawing the reader into your content and driving more engagement. So how can you add this element to the blog posts you write? Can you fit a captivating story into a social media update, even one that’s 140 characters long? Here’s the great news: There’s a formula for […]

Local Search Engine Optimization: What It Is, Why You Need It, and How To Get It

Michael Doyle — Fri, 17 Sep 2021 03:40:40 +0000

What is local Search Engine Optimization? When you want to find a restaurant or a nearby mechanic, what do you do? You search for it online! When you have a medical concern and you need the phone number for the closest clinic, what’s your plan of action? To Google it, of course. Since approximately 46% […]

How to Use GMB Attributes to Optimise Your Local SEO

Michael Doyle — Thu, 12 Aug 2021 03:55:46 +0000

Learn how to use GMB attributes to optimise your local listings and drive more business from Google My Business. Google My Business (GMB) attributes are a uniform way for businesses to share what they offer and what a customer can expect when using that business. They are also a way for a business to optimize its local […]

How to Use Google My Business Posts and Facebook Events for Local Marketing

Michael Doyle — Tue, 10 Aug 2021 06:23:14 +0000

Are you looking to expand your local market reach?. Google My Business Event Posts and Facebook Events are two excellent ways to gain more exposure. This article will teach you how to use Google My Business Posts and Facebook Events to increase exposure for your local business or clients. 1 . How to Make the Most of Google My Business Posts for Your […]

Top4 SEO Tips to Make Your Page Rank Higher in Local Search

Michael Doyle — Fri, 06 Aug 2021 04:28:01 +0000

Many people are searching for local business than ever before. This lead to the fact that local search has become very competitive nowadays. This becomes a quiet problem for you who wanted to stand out and raise your ranking above other competitors in the same local services and businesses. So how can your local services […]

Top4 Google My Business Features You Need to Focus On

Michael Doyle — Tue, 15 Jun 2021 03:39:54 +0000

Google My Business is a free tool from the search engine giant and many businesses have been claiming and verifying their locations. There are several features and sections on GMB and, while all of them are important in drawing in customers to your website and establishment, there are some that require more attention than others. […]

A Few Google My Business Tricks for Online-Only Businesses

Michael Doyle — Wed, 02 Jun 2021 03:48:53 +0000

You’ve worked hard to build your online business. In researching all the best ways to promote your business website, you’ve seen the recommendation to create a Google My Business (GMB) listing for search engine optimization (SEO) purposes. But there’s a hitch. Your business is online-only, and Google My Business requires adding an address. What should […]

10 Ways to Optimize Your Local SEO Right Now

Michael Doyle — Fri, 28 May 2021 02:49:23 +0000

Local SEO is essential to smaller businesses that operate on a regional, as opposed to a national, level. While national SEO focuses more on ranking in searches across the country, local SEO prioritizes appearing on SERPs in a specific location. This strategy relies on marketing your brand, products, and services to local leads and customers. […]