https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 17 Nov 2020 03:44:56 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2020/08/31/google-my-business-profile/ Mon, 31 Aug 2020 02:50:47 +0000 http://insights.top4.com.au/?p=13584

The findings come from an analysis of 2.4 million local Google My Business listings in over 30 business categories. Google My Business (GMB) optimization has become critical for brands and small businesses alike as the gateway to offline and, increasingly, online conversions. Google Search and Maps (especially) are often the first points of contact for […]]]>