google ranking – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 15 Mar 2022 03:02:36 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg google ranking – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au 32 32 How to Measure the Return on Your SEO Investment (ROI) https://insights.top4.com.au/2022/03/14/how-to-measure-the-return-on-your-seo-investment-roi/ Mon, 14 Mar 2022 10:22:17 +0000 https://insights.top4.com.au/?p=18492

Why should you implement SEO when you don’t understand how worthy an investment it is? You’ve come to the right place as we’ll be covering the numbers and the talking points that justify the SEO ROI, or the return on investment of your SEO campaign. The ROI of SEO ROI of SEO is an important […]]]> Google’s New Shopping Experience Scorecard https://insights.top4.com.au/2022/02/24/googles-new-shopping-experience-scorecard/ Thu, 24 Feb 2022 09:08:04 +0000 https://insights.top4.com.au/?p=18390

Google has emailed Google Merchant Center users about a new Shopping Experience Scorecard that will boost rankings on Google Shopping for merchants who provide outstanding customer service. It’s worthy to note, however, that this program is only available if you’re participating in Buy on Google or free listings in the US. The Shopping Experience Scorecard, […]]]> New Data Showing What Works on Google for Local Small Businesses https://insights.top4.com.au/2021/02/01/small-business-local-search-trends-2021/ Mon, 01 Feb 2021 04:46:30 +0000 http://insights.top4.com.au/?p=14818 Small Business Local Search Trends 2021 - top4 marketing

It can be tough for small businesses to know which digital marketing levers to pull for a good Google ranking. But it may help with the Local Rank Factors Survey for 2020. It describes what has worked and what hasn’t worked over the past year. In order to find out where SMBs could better spend […]]]> Infographic: Simple Tricks To Get Your Website Ranking Higher On Google https://insights.top4.com.au/2020/12/02/higher-google-ranking-infographic/ Wed, 02 Dec 2020 02:36:14 +0000 http://insights.top4.com.au/?p=14180 Google Ranking Factors and SEO Checklist - Top4 Marketing

Everybody knows how important it is to be online nowadays, especially if you’re in business. There are so many things that can be done online, that most brick-and-mortar businesses depend almost entirely on their online presence to get ahead of their competition. Now, it’s not as simple as creating a website, adding some text about who […]]]>