https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Thu, 24 Feb 2022 09:08:04 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2022/02/24/googles-new-shopping-experience-scorecard/ Thu, 24 Feb 2022 09:08:04 +0000 https://insights.top4.com.au/?p=18390

Google has emailed Google Merchant Center users about a new Shopping Experience Scorecard that will boost rankings on Google Shopping for merchants who provide outstanding customer service. It’s worthy to note, however, that this program is only available if you’re participating in Buy on Google or free listings in the US. The Shopping Experience Scorecard, […]]]> https://insights.top4.com.au/2021/01/19/local-marketing-in-your-area/ Tue, 19 Jan 2021 08:10:18 +0000 http://insights.top4.com.au/?p=14543

Local marketing is becoming more important than ever, especially with local stores needing to move online due to the pandemic. But even before COVID-19 struck, almost half of Google searches showed local intent with a third of consumers checking local businesses online every day. In this guide, we’ll take a look at what local marketing is, some […]]]> https://insights.top4.com.au/2017/09/11/100-websites-rule-internet/ Mon, 11 Sep 2017 00:45:21 +0000 http://insights.top4.com.au/?p=5092

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