https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 14 Dec 2021 08:28:19 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/12/14/some-marketing-ideas-for-multi-location-brands-this-holiday-season/ Tue, 14 Dec 2021 08:28:19 +0000 https://insights.top4.com.au/?p=17557

These past several years’ holidays season has been very different. This year, the busiest season will be shaped by limited capacity, varied offerings, operational constraints, restricted travel and increased health and safety concerns. Furthermore, customer behaviour will be far from predictable. We’ve identified four primary customer categories that you can expect this holiday season. As […]]]> https://insights.top4.com.au/2021/12/08/some-marketing-ideas-for-local-businesses-this-holiday-season/ Wed, 08 Dec 2021 10:25:47 +0000 https://insights.top4.com.au/?p=17500

Although Small Business Saturday has passed, local businesses still have opportunities to capture customers’ dollars over the holiday season. There are many possibilities to market your business for the holiday season, whether you’re a retailer, restaurateur or own a service business like a hair salon. Our web experts have put together some suggestions to help […]]]> https://insights.top4.com.au/2021/11/10/top4-local-marketing-tactics-attract-customers-2021-holiday-season/ Wed, 10 Nov 2021 10:38:57 +0000 https://insights.top4.com.au/?p=17123

Competition between businesses gets fierce during the holiday season. Add global pandemic to the mix, you’ll have local businesses still pinning their hopes on a decent festive season in order to recuperate the revenues they lost during a couple of rather tumultuous years. This means your marketing game needs to be on point if you […]]]> https://insights.top4.com.au/2021/10/18/top4-seo-tips-prepare-2021-holidays/ Mon, 18 Oct 2021 05:21:31 +0000 http://insights.top4.com.au/?p=17017

It’s never too early to start planning for the most wonderful time of the year. So, if you have an online business, start thinking about the Christmas holiday shopping season already! Ranking on Google isn’t something you do overnight. That is why it’s never too early to start. Remember, the end of the year is […]]]> https://insights.top4.com.au/2020/11/30/quick-marketing-fixes-holidays/ Mon, 30 Nov 2020 02:33:52 +0000 http://insights.top4.com.au/?p=14164

As more retailers switch their operations to online post COVID, we look at some quick marketing fixes you can implement to get the most out of this year’s holiday season. COVID-19 pandemic pushed many brick-and-mortar retailers to invest in their online operations. This means there are now more players in the market, many of whom have […]]]>