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	<title>influencers &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
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		<title>Credibility: The True Power of Influence</title>
		<link>https://insights.top4.com.au/2021/02/18/credibility-true-power-influence/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 18 Feb 2021 05:19:47 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
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		<category><![CDATA[building brand through credibility]]></category>
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					<description><![CDATA[<p><img width="1200" height="628" src="https://insights.top4.com.au/wp-content/uploads/2021/02/Credibility-The-true-power-of-influence-Top4-Marketing.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Credibility The true power of influence - Top4 Marketing" decoding="async" fetchpriority="high" /></p>As social media has matured over the years, savvy consumers are wary of being sold to but trust the opinions and recommendations of influencers that they deem to be authentic. Suzanne Mitchell shares how brands can build a highly successful influencer marketing strategy that is grounded in credibility, authenticity and relatability. There has been a [&#8230;]]]></description>
		
		
		
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		<title>The Top4 Benefits of Social Media Marketing for Your Business</title>
		<link>https://insights.top4.com.au/2020/07/24/social-media-marketing-for-business/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Fri, 24 Jul 2020 04:56:34 +0000</pubDate>
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		<category><![CDATA[Instagram]]></category>
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		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[Marcella Zoia]]></category>
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		<guid isPermaLink="false">http://insights.top4.com.au/?p=13353</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Social-Media-Marketing-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Social Media Marketing - Top4 Marketing" decoding="async" /></p>Are you already using social media for your business? More and more people use social media every day, especially after lockdown restrictions which forced them to spend more time at home. Hence, they turn to social media for entertainment and even fulfilling their day-to-day needs such as grocery shopping. However, this also means that people [&#8230;]]]></description>
		
		
		
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