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Top4 Steps (and Bonuses!) to Improve Instagram Marketing Strategy

Michael Doyle — Tue, 15 Feb 2022 07:37:05 +0000

Instagram is a hot topic when it comes to marketing. With so many brands and influencers using it to share their content, you can’t afford to not be on it. But how do you get the most out of Instagram? What should you post, and what shouldn’t you? In this blog post, we’ll take a […]

Social Media Marketing for the Hotel Industry

Michael Doyle — Tue, 30 Nov 2021 11:07:07 +0000

In the hotel industry, social media marketing is an effective way for hoteliers to communicate with potential guests, improve reservations and revenue and increase their hotel’s or property’s visibility. For quite a while now thanks to the pandemic, do you feel that your hotel’s visibility is being affected? It must be frustrating and disappointing when […]

Instagram’s New ‘Drops’ Feature Makes Social Shopping More Exciting

Michael Doyle — Wed, 09 Jun 2021 02:04:11 +0000

Social shopping is getting more exciting this week with the introduction of Instagram Drops, a new exclusive destination on Instagram. Instagram Drops feature all the latest new products in one single destination. Supreme has based its entire business model on exclusive seasonal drops, and so did most sneaker brands. There is a reason for this, drops […]

How To Keep Supporting Your Local Small Businesses During COVID-19

Michael Doyle — Wed, 17 Feb 2021 05:27:39 +0000

The coronavirus pandemic has put a huge strain on small business owners, many of whom have had to close their doors due to local restrictions. A Yelp report from September 2020 found that over 163,000 small businesses had closed at some point during the pandemic, with nearly 98,000 closing permanently. The hardest-hit businesses have been […]

12 Ways to Attract Instagram Followers and Drive Engagement

Michael Doyle — Tue, 11 Jun 2019 07:53:08 +0000

Instagram plays an enormous role in social media marketing and advertising. Thirty-five percent of online adults are Instagram users, according to Hootsuite. Optimizing Instagram performance should be a priority for companies, especially fashion and lifestyle brands, looking to expand customer acquisition channels. In this post, I’ll offer 12 ways to improve Instagram performance — to attract […]

6 Tools That Schedule Instagram Business Posts

Michael Doyle — Wed, 06 Jun 2018 02:24:53 +0000

Want to batch-process your Instagram updates? Looking for tools that schedule and publish content directly to Instagram? In this article, you’ll discover six social media tools that let business profiles schedule posts directly to Instagram. About Using Instagram Direct Posting To use any of the social media management and scheduling tools that can post directly […]