https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Tue, 08 Jun 2021 07:58:11 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/05/27/how-does-content-affect-your-seo-performance/ Thu, 27 May 2021 02:26:21 +0000 http://insights.top4.com.au/?p=15911

Content is extremely important for your SEO performance, without it search engines won’t have enough information to index your pages correctly and help you rank. If you don’t have a solid SEO strategy, then the pages on your website will never be seen or shared. They will just live online with no visitors and that […]]]> https://insights.top4.com.au/2021/05/18/ecommerce-seo-checklist-to-assist-online-store-optimization/ Tue, 18 May 2021 03:16:53 +0000 http://insights.top4.com.au/?p=15753

Do you know the fact that SEO has the highest ROI of any ecommerce marketing campaign but most online shops are put together with little to no consideration of search engines? You need to require constant effort and a stream of income. SEO efforts to keep your business upfront — once you rank, you practically […]]]> https://insights.top4.com.au/2021/04/01/top4-most-important-local-seo-ranking-factors-in-2021/ Thu, 01 Apr 2021 02:39:34 +0000 http://insights.top4.com.au/?p=15272

Table of Contents High-quality content Testimonials and reviews Mobile-friendliness Authority backlink Local SEO refers to the SEO strategy of a company to attract possible clients who are staying within a specific area, such as a city or a town. This SEO strategy is usually practised by companies who want to reach an audience within their […]]]> https://insights.top4.com.au/2020/12/02/higher-google-ranking-infographic/ Wed, 02 Dec 2020 02:36:14 +0000 http://insights.top4.com.au/?p=14180

Everybody knows how important it is to be online nowadays, especially if you’re in business. There are so many things that can be done online, that most brick-and-mortar businesses depend almost entirely on their online presence to get ahead of their competition. Now, it’s not as simple as creating a website, adding some text about who […]]]> https://insights.top4.com.au/2018/04/19/local-seo-checklist/ Thu, 19 Apr 2018 23:46:48 +0000 http://insights.top4.com.au/?p=6835

Learn how to rank your local business with this Local SEO Checklist. Local search engine optimization is a powerful marketing strategy for businesses who want to increase their presence, leads, and sales. This infographic breaks down 7 essential items to have on your checklist. Utilize these best practices and take control of your local search […]]]>