https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Wed, 21 Jul 2021 05:08:44 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/07/21/9-efficient-location-based-marketing-strategies-for-your-business/ Wed, 21 Jul 2021 03:17:35 +0000 http://insights.top4.com.au/?p=16489

The key to effective marketing is reaching the right person, in the right place, at the right time, and with the right message. If any business fails in any part of this, such a business may have a problem realizing success from its ads. Getting those four things right is the only way to ensure […]]]> https://insights.top4.com.au/2021/01/29/adopting-location-based-marketing/ Fri, 29 Jan 2021 03:07:11 +0000 http://insights.top4.com.au/?p=14764

Managing local marketing strategies for multiple-location companies can be challenging, even for experienced marketers. Let’s say you’re running a 30-location grocery store in Brisbane. Your store managers are begging you to do a better job of marketing to their local audiences. Here are just a sampling of their complaints: A manager of the flower department […]]]>