https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Wed, 13 Jan 2021 04:46:24 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/01/13/digital-marketing-trends-2021/ Wed, 13 Jan 2021 04:46:24 +0000 http://insights.top4.com.au/?p=14449

Search Engine Optimization (SEO) is one of the most crucial elements of an organization, providing it with the necessary visibility to attract more customers. A strong SEO strategy allows a company to position its website to attract more visitors, increasing the chances of turning these prospects into customers. Businesses often forget why they are in […]]]> https://insights.top4.com.au/2017/06/15/ultimate-guide-mobile-technical-seo/ Thu, 15 Jun 2017 01:16:35 +0000 http://insights.top4.com.au/?p=4129

With smartphone users growing year-on-year while desktop users stagnate, it comes as no surprise that Google looks to put mobile at the very core of its search engine algorithm in 2017.   Mobile is destined to become the backbone of determining rankings on both the mobile and desktop version of your website – so it’s […]]]>