https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Fri, 30 Jun 2017 01:49:49 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2017/06/30/pricing-product-read/ Fri, 30 Jun 2017 01:10:57 +0000 http://insights.top4.com.au/?p=4350

As the story goes, legendary Tonight Show host Johnny Carson once interviewed renowned salesman Zig Ziglar. Carson was ready to put Ziglar to the test. “They say you’re the world’s greatest salesman,” said Carson. “How about you sell me something — say this ashtray?” “Before I can do that,” replied Ziglar, looking at the ashtray. “I’d have to […]]]>