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Google September 2023 Update: What You Need to Know

Michael Doyle — Tue, 19 Sep 2023 06:15:48 +0000

In an ever-evolving effort to enhance user experience, Google is rolling out the anticipated Google September 2023 update to its content system. It is the next in line after the December 2022 update, continuing Google’s commitment to pushing forward high-quality and user-centric content. Let’s find out more about Google September 2023 update in this article. […]

Local SEO: Getting Your Business on the First Page of Google

Michael Doyle — Mon, 15 Nov 2021 07:31:29 +0000

Business owners are becoming increasingly aware of the importance of the internet and using search engine optimisation (SEO) to increase revenue for their business. Climbing to the first page of Google’s search engine is something almost every business owner should want since it can exponentially increase revenue. Have you ever been frustrated with your competitors […]

How to Conduct a Quick Local SEO Audit on Your Own

Michael Doyle — Tue, 29 Jun 2021 03:08:39 +0000

An SEO audit is a useful tool that will assist you to decide whether the money you’re paying on an SEO service is worth it from the perspective of a business owner. This is How to Conduct a Quick Local SEO Audit on Your Own. Why should a local SEO audit be carried out? An […]

A Few Google My Business Tricks for Online-Only Businesses

Michael Doyle — Wed, 02 Jun 2021 03:48:53 +0000

You’ve worked hard to build your online business. In researching all the best ways to promote your business website, you’ve seen the recommendation to create a Google My Business (GMB) listing for search engine optimization (SEO) purposes. But there’s a hitch. Your business is online-only, and Google My Business requires adding an address. What should […]

10 Tips for Mastering Your SEO Content in 2020

Michael Doyle — Thu, 13 Feb 2020 01:52:31 +0000

2020 presents many new and exciting opportunities to master your content and reach a wider audience. While the BERT algorithm update gave a not-so-subtle nod to the importance of search intent, SEO content writers everywhere were not surprised to hear that the search engine is prioritizing audience-focused content. The issue, then, has been the over-emphasis on keyword-rich content, which […]

How to Create the Best SEO Content

Michael Doyle — Mon, 24 Apr 2017 01:19:45 +0000

It happens every time you write. Your content is epic. Your readers are ecstatic. You get lots of social media shares… But you have no idea how to write and optimise your articles for SEO in 2016. Figuring out what works, what to focus on (and what not to) is a huge task. And with […]

The 10 Types of Content That Work Best for SEO

Michael Doyle — Mon, 12 Dec 2016 01:21:34 +0000

After analysing hundreds of SERPs over the past few weeks, Moz’s Rand Fishkin has identified the 10 distinct content types that work best for SEO and classified which formats are suited for certain queries. In today’s Whiteboard Friday, he explains those content types and how to use them to satisfy searcher intent, match them to […]