SERPs – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Thu, 01 Sep 2022 04:09:08 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg SERPs – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au 32 32 Search Engine Optimisation Statistics to Boost Your Ranking https://insights.top4.com.au/2022/06/02/search-engine-optimisation-statistics-to-boost-your-ranking/ Thu, 02 Jun 2022 03:14:58 +0000 https://insights.top4.com.au/?p=19195 Search Engine Statistics

Over the next couple of days, we’ll be blogging about some of the most recent SEO statistics to help you understand and apply SEO successfully in 2022. In this post, we will show you the statistic of search engine which is useful for you if you want to help your business rank higher in the […]]]> Why Local Business Directories Are Important to SEO https://insights.top4.com.au/2021/10/15/reasons-why-local-business-directories-are-important-to-seo/ Fri, 15 Oct 2021 03:46:43 +0000 http://insights.top4.com.au/?p=16975

Local business directories are platforms that list businesses within a particular niche, category or industry. It registers a business’ public information like contact info, address, social networks, images and more. What are examples of local business directories? Here are ten listing platforms with high domain authority. Facebook Google My Business Apple Maps LinkedIn Directory Yelp […]]]> 7 Content Types to Improve Your Local SEO https://insights.top4.com.au/2021/09/13/7-content-types-to-improve-your-local-seo/ Mon, 13 Sep 2021 09:17:04 +0000 http://insights.top4.com.au/?p=16821 Why Local Marketing Is The Best Way To Grow Your Business

Ranking for local SEO used to be pretty simple. But these days adding your NAP to the footer and building a few local directory links would no longer cut it. You need content to move up the ranks in local SEO. Say you own a local pizzeria. It’s difficult to compete with big chains for […]]]> 20 Years of SEO: A Brief History of Search Engine Optimisation https://insights.top4.com.au/2017/10/18/20-years-seo-brief-history-search-engine-optimisation/ Wed, 18 Oct 2017 02:02:33 +0000 http://insights.top4.com.au/?p=5455 A Brief History of Search Engine Optimisation

Search engine optimisation (SEO) very much revolves around Google today. However, the practice we now know as SEO actually pre-dates the world’s most popular search engine co-founded by Larry Page and Sergey Brin. Although it could be argued that SEO and all things search engine marketing began with the launch of the first website published […]]]>