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	<title>support local business &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
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	<title>support local business &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
	<link>https://insights.top4.com.au</link>
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		<title>How to Attract Customers to Your Hospitality Business Post-Lockdown</title>
		<link>https://insights.top4.com.au/2021/10/25/how-to-attract-customers-to-your-hospitality-business-post-lockdown/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Mon, 25 Oct 2021 05:48:44 +0000</pubDate>
				<category><![CDATA[Cafes]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[digital marketing 2021]]></category>
		<category><![CDATA[digital marketing agency]]></category>
		<category><![CDATA[Digital Marketing Tips]]></category>
		<category><![CDATA[digtal marketing benefits]]></category>
		<category><![CDATA[hospitality business]]></category>
		<category><![CDATA[hospitality industry]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[support local business]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=17038</guid>

					<description><![CDATA[<p><img width="800" height="419" src="https://insights.top4.com.au/wp-content/uploads/2021/10/what-you-can-do-to-encourage-customers-to-support-your-hospitality-business-postlockdowns-1-e1637889955339.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="sales strategy for your hospitality business" decoding="async" fetchpriority="high" /></p>COVID restrictions have hit the hospitality industry pretty hard, to say the very least. Many businesses like yours still face paper-thin margins. Loyal customers often work from home or may live too far away to support your business during this time. Our web experts offer some suggestions to adapt and creatively encourage customers to support [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>6 ways you can support local businesses with Google Maps</title>
		<link>https://insights.top4.com.au/2021/05/06/6-ways-you-can-support-local-businesses-with-google-maps/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 06 May 2021 02:09:09 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Digital Marketing 201]]></category>
		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[Google Maps review]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Google Search and Maps]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses with Google Maps]]></category>
		<category><![CDATA[support small businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=15633</guid>

					<description><![CDATA[<p><img width="1200" height="628" src="https://insights.top4.com.au/wp-content/uploads/2021/05/support-local-businesses-during-pandemic.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="support local businesses during pandemic" decoding="async" srcset="https://insights.top4.com.au/wp-content/uploads/2021/05/support-local-businesses-during-pandemic.png 1200w, https://insights.top4.com.au/wp-content/uploads/2021/05/support-local-businesses-during-pandemic-300x157.png 300w, https://insights.top4.com.au/wp-content/uploads/2021/05/support-local-businesses-during-pandemic-768x402.png 768w, https://insights.top4.com.au/wp-content/uploads/2021/05/support-local-businesses-during-pandemic-1024x536.png 1024w" sizes="(max-width: 1200px) 100vw, 1200px" /></p>As cities and economies start to reopen, people are looking for ways to support their favourite small businesses. Google recently announced new features to help business owners get support, adjust operations and reach customers in new ways, and have heard from people around the world that they want to support their favourite small businesses. Here are six [&#8230;]]]></description>
		
		
		
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		<item>
		<title>How to Support Local Businesses with Top4</title>
		<link>https://insights.top4.com.au/2020/07/29/how-to-support-local-businesses-with-top4/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Wed, 29 Jul 2020 07:35:26 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing tools]]></category>
		<category><![CDATA[online tools]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small]]></category>
		<category><![CDATA[support small business]]></category>
		<category><![CDATA[support small businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13402</guid>

					<description><![CDATA[<p><img width="916" height="590" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Support-Local-Top4-Marketing.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Support Local - Top4 Marketing" decoding="async" /></p>Here at Top4, we are big supporters of local businesses. Naturally, we’ll make sure that we can help others do the same. The coronavirus outbreak has placed Australia’s vital small business sector under immense strain, but it’s still possible to support local businesses even through isolation. Now, as cities and economies start to reopen, people [&#8230;]]]></description>
		
		
		
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		<item>
		<title>Top4 reasons to be cheerful about your marketing</title>
		<link>https://insights.top4.com.au/2020/07/28/top4-reasons-to-be-cheerful/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Tue, 28 Jul 2020 02:35:05 +0000</pubDate>
				<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[cheerful]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[positivity]]></category>
		<category><![CDATA[Reasons to be cheerful]]></category>
		<category><![CDATA[reasons to be cheerful amidst covid19]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[social media tools]]></category>
		<category><![CDATA[spread positivity]]></category>
		<category><![CDATA[support local]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small business]]></category>
		<category><![CDATA[Top4 mobile app]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13382</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Reasons-to-be-cheerful-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Reasons to be cheerful - Top4 Marketing" decoding="async" loading="lazy" /></p>As we enter deeper into unchartered waters, COVID-19 is certainly testing our ability to rise to new challenges and face adversity during these unusual and isolating times. Amongst all of this, it’s worth remembering that this will pass and we are getting used to a new normal. In the meantime, we explore some of the [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Top4 Local SEO Stats: Why You Need Local Marketing Strategy</title>
		<link>https://insights.top4.com.au/2020/07/23/top4-local-seo-stats-need-local-marketing-strategy/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 23 Jul 2020 04:13:55 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Go Local]]></category>
		<category><![CDATA[Go Local First campaign]]></category>
		<category><![CDATA[go local marketing]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local businesses]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[local marketing stats]]></category>
		<category><![CDATA[local search engine optimisation]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[local seo stats]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13332</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Local-SEO-Stats-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Local SEO Stats - Top4 Marketing" decoding="async" loading="lazy" /></p>We’ve spent so much time emphasizing the importance of local SEO and local marketing strategy, especially for small businesses. Yet. we really can’t emphasize it enough because it’s just that important, after all. If you want to drive more local customers to visit your business, you must invest in local search engine optimization (SEO). Local [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>National ‘Go Local First’ campaign urges Australians to support small businesses</title>
		<link>https://insights.top4.com.au/2020/07/13/national-go-local-first-campaign/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Mon, 13 Jul 2020 03:23:04 +0000</pubDate>
				<category><![CDATA[Top4 News]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Go Local]]></category>
		<category><![CDATA[Go Local First]]></category>
		<category><![CDATA[Go Local First campaign]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support small business]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13226</guid>

					<description><![CDATA[<p><img width="1920" height="947" src="https://insights.top4.com.au/wp-content/uploads/2020/07/cosboatop4.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Go Local First - Top4 Marketing" decoding="async" loading="lazy" /></p>Small businesses across the country are being invited to get involved with a new national campaign designed to encourage Australians to purchase from, and support, local businesses. The federal government is spending $5 million on the Go Local First campaign, which is being organised by the Council of Small Business Organisations Australia (COSBOA). The campaign will [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>The Top4 Reasons to Shop Local</title>
		<link>https://insights.top4.com.au/2020/07/09/the-top4-reasons-to-shop-local/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 09 Jul 2020 08:31:57 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[reasons to shop local]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[shop local]]></category>
		<category><![CDATA[shop locally]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[why you should shop local]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13213</guid>

					<description><![CDATA[<p><img width="1920" height="1464" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Shop-Local-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Shop Local - Top4 Marketing" decoding="async" loading="lazy" /></p>The past few months have shown us all the impact that small businesses and your local cafe &#8211; restaurant suffers by having no business. These business owners are our friends. We know them by name and going local does not mean rejecting the outside world. It means nurturing locally owned businesses which use local resources [&#8230;]]]></description>
		
		
		
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