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	<title>support local businesses &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
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	<title>support local businesses &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
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		<title>How To Keep Supporting Your Local Small Businesses During COVID-19</title>
		<link>https://insights.top4.com.au/2021/02/17/keep-supporting-your-local-small-businesses-covid-19/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Wed, 17 Feb 2021 05:27:39 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
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		<category><![CDATA[Business Marketing Strategy]]></category>
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		<category><![CDATA[Instagram Business Tools]]></category>
		<category><![CDATA[instagram for small businesses]]></category>
		<category><![CDATA[local busniness]]></category>
		<category><![CDATA[local small businesses]]></category>
		<category><![CDATA[pandemic covid-19]]></category>
		<category><![CDATA[review google maps]]></category>
		<category><![CDATA[shop local]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[social media engagement]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[social media tools]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support local small businesses]]></category>
		<category><![CDATA[support small businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=15032</guid>

					<description><![CDATA[<p><img width="1200" height="628" src="https://insights.top4.com.au/wp-content/uploads/2021/02/How-To-Keep-Supporting-Your-Local-Small-Businesses-During-COVID-19.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="How To Keep Supporting Your Local Small Businesses During COVID-19" decoding="async" fetchpriority="high" /></p>The coronavirus pandemic has put a huge strain on small business owners, many of whom have had to close their doors due to local restrictions. A Yelp report from September 2020 found that over 163,000 small businesses had closed at some point during the pandemic, with nearly 98,000 closing permanently. The hardest-hit businesses have been [&#8230;]]]></description>
		
		
		
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		<title>Top4 ways local SEO can improve customer experience</title>
		<link>https://insights.top4.com.au/2020/12/17/local-seo-improves-customer-experience/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 17 Dec 2020 03:01:29 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[Local Pages]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[Online mentions]]></category>
		<category><![CDATA[ratings]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=14289</guid>

					<description><![CDATA[<p><img width="1200" height="628" src="https://insights.top4.com.au/wp-content/uploads/2020/12/Top4-Ways-Local-SEO-Can-Improve-Customer-Experience-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Top4 Ways Local SEO Can Improve Customer Experience - Top4 Marketing" decoding="async" /></p>As multi-location marketers, we often hear about SEO’s importance, but how much time do we spend time improving it? Search engine optimization (SEO) is the practice of increasing the quality and quantity of traffic to your website through organic search results, and local SEO focuses specifically on optimizing your online presence to attract more business [&#8230;]]]></description>
		
		
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		<title>Top4 Ways Local Listings will Evolve in 2021</title>
		<link>https://insights.top4.com.au/2020/12/16/ways-local-listings-will-evolve-2021/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Wed, 16 Dec 2020 04:12:33 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Cafes]]></category>
		<category><![CDATA[Contactless ordering]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Google Reviews]]></category>
		<category><![CDATA[local businesses]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[local marketing 2021]]></category>
		<category><![CDATA[Pubs]]></category>
		<category><![CDATA[QR Codes]]></category>
		<category><![CDATA[Restaurants]]></category>
		<category><![CDATA[RSL Clubs]]></category>
		<category><![CDATA[support local businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=14275</guid>

					<description><![CDATA[<p><img width="1200" height="628" src="https://insights.top4.com.au/wp-content/uploads/2020/12/Top4-Ways-Local-Listings-will-Evolve-in-2021-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Top4 Ways Local Listings will Evolve in 2021 - Top4 Marketing" decoding="async" /></p>Here&#8217;s how you can improve the visibility of your local listings on Google in 2021. You don’t need us to tell you that the year 2020 will go down as one of the most disruptive on record. Yet, despite the disruption and disorder, there was significant progress made in a huge number of fields, disciplines, [&#8230;]]]></description>
		
		
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		<title>The Top4 Effective Ways to Market Small Businesses</title>
		<link>https://insights.top4.com.au/2020/08/12/market-small-businesses-effectively/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Wed, 12 Aug 2020 03:11:03 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[effective ways to market small businesses]]></category>
		<category><![CDATA[facebook]]></category>
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		<category><![CDATA[how to market small businesses]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local businesses]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[online tools]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[SEO tools]]></category>
		<category><![CDATA[shop local]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[small businesses]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social Media Advertising]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13494</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/08/Support-Small-Businesses-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Support Small Businesses - Top4 Marketing" decoding="async" loading="lazy" /></p>In addition to its impact on public health, Coronavirus has caused a major economic shock, especially for small businesses. The internet has quickly become the main hub of several different marketing channels – to the point where you can easily get by marketing your business completely online and never touching a single physical marketing method. [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>How to Support Local Businesses with Top4</title>
		<link>https://insights.top4.com.au/2020/07/29/how-to-support-local-businesses-with-top4/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Wed, 29 Jul 2020 07:35:26 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing tools]]></category>
		<category><![CDATA[online tools]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small]]></category>
		<category><![CDATA[support small business]]></category>
		<category><![CDATA[support small businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13402</guid>

					<description><![CDATA[<p><img width="916" height="590" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Support-Local-Top4-Marketing.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Support Local - Top4 Marketing" decoding="async" loading="lazy" /></p>Here at Top4, we are big supporters of local businesses. Naturally, we’ll make sure that we can help others do the same. The coronavirus outbreak has placed Australia’s vital small business sector under immense strain, but it’s still possible to support local businesses even through isolation. Now, as cities and economies start to reopen, people [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Top4 reasons to be cheerful about your marketing</title>
		<link>https://insights.top4.com.au/2020/07/28/top4-reasons-to-be-cheerful/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Tue, 28 Jul 2020 02:35:05 +0000</pubDate>
				<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[cheerful]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[positivity]]></category>
		<category><![CDATA[Reasons to be cheerful]]></category>
		<category><![CDATA[reasons to be cheerful amidst covid19]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[social media tools]]></category>
		<category><![CDATA[spread positivity]]></category>
		<category><![CDATA[support local]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small business]]></category>
		<category><![CDATA[Top4 mobile app]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13382</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Reasons-to-be-cheerful-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Reasons to be cheerful - Top4 Marketing" decoding="async" loading="lazy" /></p>As we enter deeper into unchartered waters, COVID-19 is certainly testing our ability to rise to new challenges and face adversity during these unusual and isolating times. Amongst all of this, it’s worth remembering that this will pass and we are getting used to a new normal. In the meantime, we explore some of the [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Top4 Local SEO Stats: Why You Need Local Marketing Strategy</title>
		<link>https://insights.top4.com.au/2020/07/23/top4-local-seo-stats-need-local-marketing-strategy/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 23 Jul 2020 04:13:55 +0000</pubDate>
				<category><![CDATA[Local Business]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Go Local]]></category>
		<category><![CDATA[Go Local First campaign]]></category>
		<category><![CDATA[go local marketing]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local businesses]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[local marketing stats]]></category>
		<category><![CDATA[local search engine optimisation]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[local seo stats]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local business]]></category>
		<category><![CDATA[support local businesses]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13332</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Local-SEO-Stats-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Local SEO Stats - Top4 Marketing" decoding="async" loading="lazy" /></p>We’ve spent so much time emphasizing the importance of local SEO and local marketing strategy, especially for small businesses. Yet. we really can’t emphasize it enough because it’s just that important, after all. If you want to drive more local customers to visit your business, you must invest in local search engine optimization (SEO). Local [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Top4 Reasons Why Small Business Needs Digital Marketing &#8211; Especially Now</title>
		<link>https://insights.top4.com.au/2020/07/21/top4-reasons-small-business-needs-digital-marketing-especially-now/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Tue, 21 Jul 2020 04:34:21 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Business Marketing Strategy]]></category>
		<category><![CDATA[Business Marketing Tools]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content marketing strategy]]></category>
		<category><![CDATA[Content Marketing Tools]]></category>
		<category><![CDATA[digital marketing for small businesses]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Digital Marketing Tools]]></category>
		<category><![CDATA[digital marketing trends]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Go Local]]></category>
		<category><![CDATA[Go Local First]]></category>
		<category><![CDATA[Google My Business]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[local SEO]]></category>
		<category><![CDATA[search engine optimisation]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[small business digital marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Social Media Marketing Platform]]></category>
		<category><![CDATA[Social Media Marketing Strategy]]></category>
		<category><![CDATA[Social Media Marketing Tools]]></category>
		<category><![CDATA[support local businesses]]></category>
		<category><![CDATA[support small businesses]]></category>
		<category><![CDATA[why small business needs digital marketing]]></category>
		<guid isPermaLink="false">http://insights.top4.com.au/?p=13321</guid>

					<description><![CDATA[<p><img width="2240" height="1260" src="https://insights.top4.com.au/wp-content/uploads/2020/07/Why-Small-Business-Needs-Digital-Marketing-Top4-Marketing.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Why Small Business Needs Digital Marketing - Top4 Marketing" decoding="async" loading="lazy" /></p>We all know how Coronavirus has changed many aspects of our lives &#8211; including business. What was ‘right’ and working before Coronavirus may not be helping anymore, especially for small local businesses. They’re going to have smaller income for a while and have to adjust and pivot to keep the doors open, especially in verticals [&#8230;]]]></description>
		
		
		
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