https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Fri, 07 May 2021 01:20:26 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/03/04/turning-reviews-opportunities-reputation-seo-impact/ Thu, 04 Mar 2021 02:44:00 +0000 http://insights.top4.com.au/?p=15166

When a busy day means dinner will be takeout instead of home-cooked, chances are you don’t simply choose a restaurant at random. Most likely, you’ll use Google or local business platforms to search for data on locations or types of food, and then, most importantly, you’ll look at customer reviews. With tacos on your mind, you […]]]> https://insights.top4.com.au/2020/11/13/top4-reasons-why-reviews-are-necessary-for-your-reviews/ Fri, 13 Nov 2020 09:37:39 +0000 http://insights.top4.com.au/?p=14021

Although a lot of business owners take it for granted, reviews are actually very important for your business. So important, that around 98% of Australians read online reviews before they make a purchase. Furthermore, 94% of them trust online reviews as much as they trust personal recommendations from their friends. In a world where almost […]]]> https://insights.top4.com.au/2020/09/10/why-online-reviews-are-important/ Thu, 10 Sep 2020 07:47:49 +0000 http://insights.top4.com.au/?p=13667

  The pandemic travel restrictions have forced us to reduce our travelling and instead increase our time at home. Therefore, when we do have to leave the house, we’re looking for nearby destinations for services and supplies. So you want to make sure your business is using local SEO strategies to optimize your website for […]]]>