https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Mon, 02 Jan 2023 03:34:20 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2022/10/25/why-local-marketing-is-the-best-way-to-grow-your-business/ Tue, 25 Oct 2022 06:19:16 +0000 https://insights.top4.com.au/?p=20701

If you’re a business owner in today’s digital age, marketing your business online has become the norm. The highly-saturated competition in the business world, however, has made it more crucial than ever for businesses to think about where and how to reach their customers.  The good news is you don’t have to backtrack to selling […]]]> https://insights.top4.com.au/2022/07/21/top4-to-introduce-innovative-booking-feature-in-new-partnership-with-cogsworth/ Thu, 21 Jul 2022 08:19:58 +0000 https://insights.top4.com.au/?p=19730

Top4 & Cogsworth Partnership to Offer Businesses and Customers an Easy to “Book an Appointment” Feature Earlier this month, Michael Doyle, the founder of Top4, a global premier and highly acclaimed location-based marketing platform that has partnered with such giants as Crazy Domains, announced along with award-winning company Cogsworth’s Co-founder, Mark Evans, that both companies […]]]> https://insights.top4.com.au/2021/08/31/how-local-seo-will-help-your-business/ Tue, 31 Aug 2021 03:47:32 +0000 http://insights.top4.com.au/?p=16761

People have considered search engine optimization (SEO) to be one of the most effective strategies for marketing a business since the advent of online marketing. Although different experts define SEO differently, it is essentially a strategy that allows you to put your business in front of other establishments whenever consumers search for a keyword or […]]]> https://insights.top4.com.au/2021/07/07/top-4-local-advertising-marketing-tactics-for-small-businesses/ Wed, 07 Jul 2021 01:37:43 +0000 http://insights.top4.com.au/?p=16394

Local marketing/local advertising local digital marketing is defined as the marketing strategies and tactics that target local customers within a certain radius or suburb. This location-based marketing consists of offline marketing and online marketing that are geographically targeted. In today’s world, local advertising requires both strategies. Local advertising needs local SEO. It specifies techniques that […]]]>