web development – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Mon, 07 Jun 2021 04:46:03 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg web development – Top4 – Google News | SMBs Local Businesses, Franchise https://insights.top4.com.au 32 32 SEO Fundamentals: Guide to SEO Success for Web Developers https://insights.top4.com.au/2021/06/07/seo-fundamentals-for-web-developers/ Mon, 07 Jun 2021 03:19:02 +0000 http://insights.top4.com.au/?p=16050

Creating a website with a professional, high-end template and a flashy logo is great, but it isn’t enough to get people to come to your website. To do that, you need more than just a razzle-dazzle and a pretty colour palette. First, you have to give them a way to actually find your website. The […]]]> How Does Content Affect Your SEO Performance? https://insights.top4.com.au/2021/05/27/how-does-content-affect-your-seo-performance/ Thu, 27 May 2021 02:26:21 +0000 http://insights.top4.com.au/?p=15911

Content is extremely important for your SEO performance, without it search engines won’t have enough information to index your pages correctly and help you rank. If you don’t have a solid SEO strategy, then the pages on your website will never be seen or shared. They will just live online with no visitors and that […]]]> Even High Street Businesses Will Need to Go Digital After Lockdown https://insights.top4.com.au/2020/08/11/high-street-businesses-go-digital/ Tue, 11 Aug 2020 02:18:42 +0000 http://insights.top4.com.au/?p=13485 High Street Businesses - Top4 Marketing

Up until a few months ago, there were still many businesses steadfastly holding out from having a website, and even more of them didn’t feel the need for any kinds of digital marketing. Most of these were what we’d class as “local” in that they relied mostly on walk-by custom. Businesses such as cafes, grocery […]]]> The Top4 Reasons to Update Your Website https://insights.top4.com.au/2020/08/05/reasons-to-update-your-website/ Wed, 05 Aug 2020 06:40:35 +0000 http://insights.top4.com.au/?p=13453 Reasons to update your website - Top4 Marketing

How long has it been since you last updated your website? It might not seem like a big issue at first glance: So what if your e-commerce website was built in 2015? You’re constantly updating your product listings; isn’t that enough? Well, it isn’t. Not in today’s highly competitive online market. All the more so […]]]>