https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Wed, 01 Dec 2021 01:52:29 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/09/08/top4-ways-calculate-seo-roi-using-google-analytics/ Wed, 08 Sep 2021 04:33:03 +0000 http://insights.top4.com.au/?p=16800

SEO strategies won’t do you any good if you can’t measure them. Calculating SEO return on investment (ROI) involves two major factors: KPIs (key performance indicators) and how much you spend on your current SEO campaigns. By tracking these key metrics monthly, you’ll be able to improve your strategy, and thus make educated business decisions. […]]]> https://insights.top4.com.au/2021/09/01/the-benefits-of-being-on-top4-for-your-digital-marketing/ Wed, 01 Sep 2021 05:03:32 +0000 http://insights.top4.com.au/?p=16775

In today’s world, the internet contributes to technological advancements and a variety of print options, where people are beginning to find different services based on their needs. While several service-based businesses have thrived for years on word-of-mouth and referrals, they are now realizing that these initiatives are insufficient to keep profits growing. As a result, […]]]> https://insights.top4.com.au/2021/08/16/top4-digital-marketing-tips-to-do-to-help-your-business-grow/ Mon, 16 Aug 2021 05:03:18 +0000 http://insights.top4.com.au/?p=16664

Entering the new era where everything is mobile and digital, people start to think of how exactly they will search and purchase products or services through online platforms. Digital is now a mandatory thing for all services and businesses company to optimize their marketing strategy. Because, if you place yourself in the shoes of a […]]]>