https://insights.top4.com.au Top4 Insights is your ultimate resource of useful and relevant content for SMBs local businesses, franchise marketing, digital marketing and social media Wed, 30 Jun 2021 04:39:48 +0000 en-AU hourly 1 https://wordpress.org/?v=6.7.1 https://insights.top4.com.au/wp-content/uploads/2016/09/cropped-top4-australian-social-brand-directory-32x32.jpg https://insights.top4.com.au 32 32 https://insights.top4.com.au/2021/06/30/how-to-make-user-reviews-benefit-your-business/ Wed, 30 Jun 2021 04:30:54 +0000 http://insights.top4.com.au/?p=16366

User reviews have the power to multiply business that walks into your door or clicks on your website. A positive experience from a customer encourages others to try your products or services. About 93 percent of users check online reviews and other forms of user-generated content (e.g., images or ratings) before purchasing. Studies also show […]]]> https://insights.top4.com.au/2020/09/10/why-online-reviews-are-important/ Thu, 10 Sep 2020 07:47:49 +0000 http://insights.top4.com.au/?p=13667

  The pandemic travel restrictions have forced us to reduce our travelling and instead increase our time at home. Therefore, when we do have to leave the house, we’re looking for nearby destinations for services and supplies. So you want to make sure your business is using local SEO strategies to optimize your website for […]]]>