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	<title>Why SEO is important &#8211; Top4 &#8211; Google News | SMBs Local Businesses, Franchise</title>
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		<title>Why Search — and SEO — is Important</title>
		<link>https://insights.top4.com.au/2017/10/19/search-seo-important/</link>
		
		<dc:creator><![CDATA[Michael Doyle]]></dc:creator>
		<pubDate>Thu, 19 Oct 2017 01:36:59 +0000</pubDate>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Consumer Journey]]></category>
		<category><![CDATA[Digital Consumer Journey]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Why SEO is important]]></category>
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					<description><![CDATA[<p><img width="958" height="637" src="https://insights.top4.com.au/wp-content/uploads/2017/10/why-seo-is-important.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="why seo is important" decoding="async" fetchpriority="high" srcset="https://insights.top4.com.au/wp-content/uploads/2017/10/why-seo-is-important.jpeg 958w, https://insights.top4.com.au/wp-content/uploads/2017/10/why-seo-is-important-300x199.jpeg 300w, https://insights.top4.com.au/wp-content/uploads/2017/10/why-seo-is-important-768x511.jpeg 768w" sizes="(max-width: 958px) 100vw, 958px" /></p>In 2009, Bill Gates gave a speech at a private dinner where he famously said: “the future of search is verbs.” Gates wasn’t talking about the words people type into search boxes, he was instead talking about why people search. Before we can understand why search is important, we need to take a step back [&#8230;]]]></description>
		
		
		
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