Google Algorithm Update 2021 - Google Page Experience

Major Google Update coming soon! Here’s how Google’s new algorithm changes can affect your page rankings.

Here’s how Google’s new algorithm changes can affect your page rankings, as well as the practical steps you can take to stay on top. ...
support local businesses during pandemic

6 ways you can support local businesses with Google Maps

As cities and economies start to reopen, people are looking for ways to support their favourite small businesses. Google ...
Insight Top4 - Facebook Ads Within WhatsApp's Business Tools

Facebook Will Soon Enable Businesses to Create Facebook Ads Within WhatsApp’s Business Tools

With Facebook working to make WhatsApp a more all-encompassing tool for business and personal use, it’s also looking to provide ...
Insight Top4 - The Importance Of Name, Address And Phone Number Consistency For Local SEO

The Importance Of Name, Address And Phone Number Consistency For Local SEO

Whether you are marketing on TV or online, brand consistency — such as using the same logo, colours and slogan — can help your audience ...
Insight Top 4 - Top 4 Local Ecommerce Trends to Make an Impact In 2021

A Guide to Success in Facebook Advertising for Franchise Organizations

In this blog post, we will share some of the challenges we have seen franchise organizations face and outline specific strategies you ...
Insight Top4 - How to get your local business found by Google

How to get your “local” business found by Google

Google calls the moment when a searcher turns to their smartphone to find information about a place they want to go, a thing they want ...
Insight Top4 - Social Media ROI, How to measure it

Social Media ROI: How to Measure It

Talk with any marketing consultant and nine out of ten of them are likely to recommend marketing on social media sites. But you should ...
Insight Top4 - Google My Business Consolidates Food Ordering Fields on New Tab

Google My Business Consolidates Food Ordering Fields on New Tab

A user on Twitter @JohnSmi13410415 pointed out the addition of a new Food Ordering tab in the Google My Business dashboard. For ...
Insight Top4 -Even If A Brand Can’t Do SEO, It Can Still Do Local SEO

Even If A Brand Can’t Do SEO, It Can Still Do Local SEO

A lot of companies, particularly mid-sized multi-location brands, can’t seem to get their acts together to do “national” SEO. They may ...
Insight Top 4 - Title Tags for Local SEO Increase Your Local Traffic and Click Through Rate

Title Tags for Local SEO: Boost local traffic and click-through rates.

In local SEO, title tags are one of the most critical on-page rankings signals. But many local businesses are missing out when it comes ...
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