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How U.K. Consumers are Shopping Differently for Christmas This Year

Some people may not know exactly what they’ll be doing on Christmas Day this year. However, that doesn’t mean consumers are leaving ...

Getting Back to Basics with Location-based Marketing

Learn how the different types of location-based marketing tactics work so you can utilize them efficiently for your brand. ...
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An SME’s Guide to Local SEO

For businesses that are looking for a way to compete with larger corporations, it is important to develop a strong online presence. ...
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Top4 Ways to Get Started With Digital Marketing

Every business today needs to be online. Even small, local businesses must have an online presence. If not, they will miss out on a ...
Digital Marketing

Impact of COVID-19 on Search

COVID-19 came in like an absolute wrecking ball this year and has permanently changed the world as we know it. Our personal and ...
Digital Marketing ROI - Top4 Marketing

How to Calculate ROI in Digital Marketing

In today’s online world, consumers are now introduced to, engaged with, and make purchases from businesses online. Digital marketing ...
Keyword Research Tools - Top4 Marketing

Keyword research tools: which ones to use?

If you want to do high-quality keyword research, you’ll need to invest the time. Keyword research is a process which requires you to ...
LinkedIn Video Ads - Top4 Marketing

How to Effectively Use LinkedIn Video Ads to Generate Leads

When it comes to social media, LinkedIn is a bit of a dark horse. And because it serves a very particular purpose, it is ideal for ...

13 Essential Google My Business Optimisations for 2020

Looking to build customer loyalty through social media? Don’t forget to add your business to Top4.com.au List your business, create ...
Sales Promotion - Top4 Marketing

15 Insanely Effective Sales Promotion Examples To Win More Customers

Successful companies know that sales promotions are among the most effective methods of increasing sales, boosting customer ...
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