Top4 insights

6 Types of User Behavior to Track on Your Website & the Tools to Do It

We work hard in our roles whether in SEO, paid search, or other aspects of digital and broader marketing trying to get people to our ...

Best Social Media Marketing Strategy to Apply in 2020

Today’s digital era is dominating the world through social media. On an estimation, 2019 was up with around 4.48 billion active ...

23 Valuable Tools and Apps for Marketers

Looking for some new ways to improve your social media management and content creation? Wondering which tools and apps to try? In this ...

Digital Marketing Strategies for Australian and Local Restaurants: A Guide to Success

Marketing your restaurant in a constantly changing digital world can be challenging, especially on top of keeping up with day-to-day ...
Google My Business

Google My Business Listing Is Now Integrated With Top4

The two most popular resources consumers use today when making purchasing decisions are customer reviews and Google. We inherently ...
Google My Business

Google My Business Shakes up Service-Area Businesses: What Has Changed and What to Do

Using Google My Business long has been a murky matter for owners of service-area businesses.  Most people have wondered what kinds of ...
google my business optimisation

9 Point Checklist To Optimise Your Google My Business Profile

If you are a local business looking to increase your search engine visibility, the most important thing you can do is create a Google ...

Google Adds GrubHub & DoorDash Ads to Local Knowledge Panel

New ads appearing on Google local knowledge panels are driving orders away from the restaurant direct and instead are directing traffic ...

How to Optimize Google My Business and Leverage It For More Sales

Just a few days ago, I found something that surprised me. A phone book. These still exist? After all, 60% of Americans use smartphones ...
Local SEO Google My Business

Google My Business Now Lets Businesses Edit Their Listings Directly In Search Results

After months and months of testing, Google is rolling out inline editing in search for local businesses. Google has announced they are ...
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