Local Marketing: Catering for New Customer Needs in the Holidays
Search marketers are taking a hyper-targeted approach this holiday season as certain industries see major upticks in web traffic and ...
How U.K. Consumers are Shopping Differently for Christmas This Year
Some people may not know exactly what they’ll be doing on Christmas Day this year. However, that doesn’t mean consumers are leaving ...
Getting Back to Basics with Location-based Marketing
Learn how the different types of location-based marketing tactics work so you can utilize them efficiently for your brand. ...
An SME’s Guide to Local SEO
For businesses that are looking for a way to compete with larger corporations, it is important to develop a strong online presence. ...
Top4 Ways to Get Started With Digital Marketing
Every business today needs to be online. Even small, local businesses must have an online presence. If not, they will miss out on a ...
Impact of COVID-19 on Search
COVID-19 came in like an absolute wrecking ball this year and has permanently changed the world as we know it. Our personal and ...
How to Calculate ROI in Digital Marketing
In today’s online world, consumers are now introduced to, engaged with, and make purchases from businesses online. Digital marketing ...
Keyword research tools: which ones to use?
If you want to do high-quality keyword research, you’ll need to invest the time. Keyword research is a process which requires you to ...
How to Effectively Use LinkedIn Video Ads to Generate Leads
When it comes to social media, LinkedIn is a bit of a dark horse. And because it serves a very particular purpose, it is ideal for ...
13 Essential Google My Business Optimisations for 2020
Looking to build customer loyalty through social media? Don’t forget to add your business to Top4.com.au List your business, create ...