What are Google Discovery Ads? Read the new guide now
Last year we introduced Discovery ads as a new way to help people discover and engage with your brand as they scroll through their ...
How to Increase Engagement on Instagram
“How can I increase engagement on Instagram?” is a question we receive frequently from our clients. There was a time (long, long ago) ...
Evolving Ecommerce: 14 Trends Driving Online Retail In 2020
It’s a new year. A new decade. And from the way people shop to the way online business tech is managed — ecommerce is gearing up for ...
Ideas and Examples for Brands to Create Helpful & Relevant Content on LinkedIn
For content strategists everywhere, striking the right tone and knowing which information is truly useful is a huge challenge right ...
Facebook Launches New Support Tools for SMBs in Both Facebook and Instagram
Facebook has unveiled a new set of features to support SMBs impacted by COVID-19, including a ‘Support Small Business’ ...
How to Create a LinkedIn Company Page and Promote Your Business
Have you created a LinkedIn business page yet? If you are a part of a company, institution, or organization looking to boost your ...
Why User-Generated Content Should Be at the Heart of Marketers’ Post-COVID Playbooks
We’re on the cusp of a monumental change in the trajectory of consumer buying behaviour, with the ways in which people interact with ...
Marketing 101: What is PPC in marketing?
PPC stands for pay-per-click. The abbreviation is usually used in front of the words “marketing” or “advertising” to describe digital ...
Google Makes Identity Verification Mandatory for All Advertisers
Google’s latest move will take a few years to fully roll out, but there’s an essential lesson for all of us—online business identity is ...