Top4 Local SEO Strategies to Help Small Businesses Succeed in 2021

  Without a doubt, small businesses throughout the country struggled to survive the pandemic. According to Yelp data, nearly ...

The Advantages for Businesses Sponsoring Youth Sports

Large national brands have become ingrained in professional-level sports. With fans’ strong emotional ties to sports, companies ...
A Few Things You Can Do to Make the Transition From Brick-and-Mortar to Ecommerce Go Smoothly

A Few Things You Can Do to Make the Transition From Brick-and-Mortar to Ecommerce Go Smoothly

Read these tips on how to smoothly make the brick-and-mortar transition to e-commerce and launch best practices that translate into ...
Insight Top4 -Even If A Brand Can’t Do SEO, It Can Still Do Local SEO

Even If A Brand Can’t Do SEO, It Can Still Do Local SEO

A lot of companies, particularly mid-sized multi-location brands, can’t seem to get their acts together to do “national” SEO. They may ...

Local SEO: Driving customer actions for enterprise-level brands

In today’s local search field, multilocation businesses face some specific challenges, but Top4 Marketing believes they can ...

The rise and demise of Subway’s $5 footlong promotion

  In 2008, Subway introduced a tantalizing deal: For just $5, one could purchase any “footlong” (12-inch) sandwich. The promotion ...
brand identity

Strengthening Brand Identity Through Continuity

  Your organization’s brand identity is one of the most important aspects of your entire marketing strategy. Besides being ...
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