The future trends you were using to guide your digital marketing strategy previously may now be outdated. Learn what new trends matter ...

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Creating a website with a professional, high-end template and a flashy logo is great, but it isn’t enough to get people to come to your ...

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As a franchisor, you likely know the importance of having a social media presence for your business — both at the corporate and ...

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As millions of retailers have discovered, Shopify is a powerful digital platform on which to build a successful ecommerce ...

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Conclusion: This is only the beginning Online marketplaces are growing faster than ecommerce in many markets and there is no sign of ...

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Here’s how Google’s new algorithm changes can affect your page rankings, as well as the practical steps you can take to stay on top. ...

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With Facebook working to make WhatsApp a more all-encompassing tool for business and personal use, it’s also looking to provide ...

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Whether you are marketing on TV or online, brand consistency — such as using the same logo, colours and slogan — can help your audience ...

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In this blog post, we will share some of the challenges we have seen franchise organizations face and outline specific strategies you ...

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Google calls the moment when a searcher turns to their smartphone to find information about a place they want to go, a thing they want ...

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