Google Makes Identity Verification Mandatory for All Advertisers

Google’s latest move will take a few years to fully roll out, but there’s an essential lesson for all of us—online business identity is ...

News Corp Demands Government Action on Tech Giants as it Halts Suburban Titles

News Corp has called on the Morrison government to urgently force digital platforms Google and Facebook to pay for journalism after the ...

How to Move Your Classes or Programs Online – Tips for Small Businesses

For most businesses, it is time to rework … everything? Adapting to coronavirus is challenging, especially if your livelihood relies on ...

Face Mask Fashionistas Get Creative in The Age of Coronavirus

In the weeks since the coronavirus pandemic put the world into a tailspin, the humble face mask has evolved into an American fashion ...

In Times of Crisis, There’s Still Value in the Gig Economy

As Covid-19 continues to drive news headlines, Americans are struggling to identify a sustainable path forward. Social distancing and ...

10 Winning Facebook Ads and Why They’re so Effective

A wise Abigail Adams once said, “Learning is not attained by chance, it must be sought for with ardor and diligence.” You don’t succeed ...

OpenTable Now Lets You Reserve Time to Shop for Groceries

Restaurants are taking a beating during this crisis. They’re shuttering and laying off hundreds of thousands of workers. Those ...
Businesses

Subscription Businesses Prove Their Resilience (Surprise, Surprise)

This is the worst financial crisis since the Great Depression. Every sector of the economy is being hit, and technology is no ...

How to Market in a Downturn

In every recession, marketers find themselves in poorly charted waters because no two downturns are exactly alike. However, in studying ...
Consumer

COVID-19 Solution: Direct-to-Consumer e-Commerce Capability for Consumer Products

The COVID-19 crisis is increasing demand for certain consumer products as consumers are preparing for extended stays at home. Many ...
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