Marketing 101: What is PPC in marketing?
PPC stands for pay-per-click. The abbreviation is usually used in front of the words “marketing” or “advertising” to describe digital ...
Google Makes Identity Verification Mandatory for All Advertisers
Google’s latest move will take a few years to fully roll out, but there’s an essential lesson for all of us—online business identity is ...
News Corp Demands Government Action on Tech Giants as it Halts Suburban Titles
News Corp has called on the Morrison government to urgently force digital platforms Google and Facebook to pay for journalism after the ...
How to Move Your Classes or Programs Online – Tips for Small Businesses
For most businesses, it is time to rework … everything? Adapting to coronavirus is challenging, especially if your livelihood relies on ...
Face Mask Fashionistas Get Creative in The Age of Coronavirus
In the weeks since the coronavirus pandemic put the world into a tailspin, the humble face mask has evolved into an American fashion ...
Glow at Home: Beauty Industry Remakes Product Pitches in The Age of Coronavirus
Out: smoky eyes, red lipstick and fake eyelashes. In: dewy skin, under-eye concealer, moisturized hands. The $500 billion global beauty ...
Expanding it’s E-Commerce Stake, It’s now free to sell on Google!
The retail sector has faced many threats over the years, which have only intensified during the coronavirus pandemic. With physical ...
Facebook Usage is Soaring Due to Coronavirus Lockdowns
With millions of people around the world practicing social distancing due to the coronavirus outbreak, it will surprise few that ...
In Times of Crisis, There’s Still Value in the Gig Economy
As Covid-19 continues to drive news headlines, Americans are struggling to identify a sustainable path forward. Social distancing and ...
10 Winning Facebook Ads and Why They’re so Effective
A wise Abigail Adams once said, “Learning is not attained by chance, it must be sought for with ardor and diligence.” You don’t succeed ...
