COVID-19 Solution: Direct-to-Consumer e-Commerce Capability for Consumer Products
The COVID-19 crisis is increasing demand for certain consumer products as consumers are preparing for extended stays at home. Many ...
‘Worried, Distracted, Stressed’: Coronavirus Crisis Takes a Personal Toll on Marketers
From fears over job security to heightened stress, the Covid-19 lockdown is impacting marketers both personally and professionally. As ...
What Shoppers are Searching For Online and The Impact of Retail ‘Hibernation’
Looking to build customer loyalty through social media? Don’t forget to add your business to Top4.com.au List your business, create ...
Consumers‘ Pay More Attention’ to Ads Next to Coronavirus News Content
Words relating to the Covid-19 pandemic have fast risen up brands’ keyword blacklists, yet there is evidence to suggest they should ...
12 Fashion Apps to Download Now
It wouldn’t be a stretch to say you can access the entire fashion industry from the palm of your hand. From shopping trends to ...
Airbnb Launches Digital Tourist Experiences for Virtual Travel
Airbnb is shifting its Experiences platform, which sells guided tours and tourist activities like cooking and pottery classes, to the ...
Digital Marketing Planning Guide 2020
Looking to build customer loyalty through social media? Don’t forget to add your business to Top4.com.au List your business, ...
If you’re in marketing, now is a time to spend, not bend
There are very few upsides for anyone right now. A record number of companies, big and small, find themselves just weeks from ...
Most Brands Aren’t Ready to Win in E-Commerce, Report Says
Dive Brief: Brands say they are not fully prepared to win in e-commerce, according to a study presented last week by Profitero and ...
8 of the Best Hashtag Tracking Tools to Try
Every time we’re tempted to think of hashtags as the newest thing of the past, we’re proven wrong. In times of uncertainty, hashtags ...
