In Times of Crisis, There’s Still Value in the Gig Economy
As Covid-19 continues to drive news headlines, Americans are struggling to identify a sustainable path forward. Social distancing and ...
10 Winning Facebook Ads and Why They’re so Effective
A wise Abigail Adams once said, “Learning is not attained by chance, it must be sought for with ardor and diligence.” You don’t succeed ...
OpenTable Now Lets You Reserve Time to Shop for Groceries
Restaurants are taking a beating during this crisis. They’re shuttering and laying off hundreds of thousands of workers. Those ...
Subscription Businesses Prove Their Resilience (Surprise, Surprise)
This is the worst financial crisis since the Great Depression. Every sector of the economy is being hit, and technology is no ...
How to Market in a Downturn
In every recession, marketers find themselves in poorly charted waters because no two downturns are exactly alike. However, in studying ...
Top Facebook Updates You Can’t Miss
A lot has changed in the past 30 days, and our world looks a little different than it did before. But there’s no reason to stop your ...
COVID-19 Solution: Direct-to-Consumer e-Commerce Capability for Consumer Products
The COVID-19 crisis is increasing demand for certain consumer products as consumers are preparing for extended stays at home. Many ...
‘Worried, Distracted, Stressed’: Coronavirus Crisis Takes a Personal Toll on Marketers
From fears over job security to heightened stress, the Covid-19 lockdown is impacting marketers both personally and professionally. As ...
Consumers‘ Pay More Attention’ to Ads Next to Coronavirus News Content
Words relating to the Covid-19 pandemic have fast risen up brands’ keyword blacklists, yet there is evidence to suggest they should ...
Airbnb Launches Digital Tourist Experiences for Virtual Travel
Airbnb is shifting its Experiences platform, which sells guided tours and tourist activities like cooking and pottery classes, to the ...