GMB ads - Top4 Marketing

With new ‘pilot program,’ Google again testing ads on local business profiles

The ads can’t be removed or influenced by the business owner. Google is testing ads again in local business profiles. The ...
Canva - Top4 Marketing

The Canva Backlink Empire: How SEO, Outreach & Content Led To A $6B Valuation

“Empires were not built in a day, nor homes in an hour.” —E. A. Bucchianeri This is a complete breakdown of the Canva marketing ...
Top4 Google Marketing Platform

Top4 Reasons to Add Your Business on the Top4 Google Marketing Platform

In our previous article, we’ve discussed why you should claim your business on Google. Now, we’ll tell you how important it is for you ...
Google Search Organic CTR - Top4

We Analyzed 5 Million Google Search Results: Here’s What We Learned About Organic Click Through Rate

We analyzed 5 million Google search results to better understand organic click through rate. First, we analyzed CTR data across 874,929 ...
Boost Your Website Traffic - Top4 Marketing

Here is How You Can Boost Your Website Traffic by 20% in 6 Weeks

When you search for ways to boost your website traffic, there are just way too many guides out there already… all claiming to be the ...
Website Traffic - Top4 Marketing

Top4 Ways to Increase The Traffic to Your Website Without a Marketing Budget

Your company’s website is essentially the face of your brand which should make a great first impression so that the visitors will ...
Website Traffic - Top4

The Tool Over 150,000 Websites Use to Grow Their Traffic

It doesn’t matter how sleek your website looks if no one ever visits it. With more and more businesses expanding their wings to the ...
Top4 Marketing - Subscription

Subscription Growth Remains as Lockdown Restrictions Ease

One in two subscription companies are still growing despite the economic effects of COVID-19 and almost one in five have actually ...
SEO Tips - Top4

Top4 SEO Tips to Improve Your Website

As new businesses spring up each day, the competition for the reader’s attention heightens. Staying on top of the latest SEO trends ...

The Hierarchy of Marketplaces — Introduction and Level 1

A few years ago, I published a framework I called The Hierarchy of Engagement (Version 1, and updated “Expanded” Version) which ...
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